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Gerber Main Pipe Magazine: March 2024 (US, English)

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MAIN PIPE THE GERBER MAGAZINE March 2024 In this Issue: NEW PRODUCTS Find Your North Star with the Northerly™ Kitchen and Bath Collection SEE IT IN FILM The Latest Additions to Gerber’s Video Collection PRICE BOOK AND LOOK BOOK 2024 Versions Out Now

READ & WIN

Get the latest Gerber info and a chance to win!

In this issue, we have hidden spring bunnies among the pages of the magazine. In order to play along:

1. Count the number of bunnies hidden throughout this issue

2. Enter to win in the Gerber toolbox by 11:59 p.m. CT on April 3, 2024

3. Gerber will reach out to three winners with a Gerber-branded hat

Have you ever heard of an Easter egg in books, movies, or TV? This refers to hidden messages or symbolic references. This issue, we have spring bunnies in the magazine as a symbol of the coming season.

Sit back, open your magazine, and happy searching!

Submit your answers here or in the Gerber Toolbox.

2 GERBER
TABLE OF CONTENTS Gerber News 4 In the Know – Marketing 5 -9 The Gerber Blog 10-11 In the Know – Product 12-16 Culture & Kudos 17-19 Good Clean Fun 20 Gerber Does Good 21-22 Gerber Toolbox 23 Gerber Does Good • Good Clean Fun GERBER 3

New Sales Leadership

THE PIPELINE TO SUCCESS

Derek Kirkpatrick has been promoted to Vice President of Sales - Wholesale and will oversee the plumbing wholesale side of the business and lead the customer care and sales teams for North America

In this leadership role, Derek will be responsible for guiding the internal sales team, as well as external manufacturers’ representatives, to further develop and execute the wholesale strategy for the Gerber brand

Derek joined the company in 2012 as a Regional Business Development Manager and in 2014 was promoted to Director of Sales for Gerber’s Canadian market Since joining the company Derek has demonstrated strong leadership skills, a passion for continuous improvement, and a proven track record of improving product mix and profitability

"I am thrilled to see Derek flourish in his new role," says Carmen Fiordirosa, North American President of Globe Union "His proven leadership at Gerber and within our industry will propel our partnerships and business to new heights "

Previously, Derek worked at Caroma as the North American General Manager/ President, where he developed sales and marketing strategies to create sustainable growth

Gerber News
4 GERBER

Our new Look Book and Price Book are now available Both great selling tools, the Look Book is a glossy guide that showcases the beauty of Gerber products in the home The Price Book offers a comprehensive listing of all products Gerber carries including feature descriptions and pricing information

If you are a customer, please reach out to your local manufacturers’ sales representative if you are interested in receiving copies of Gerber’s 2024 books

Check out the Price Book and Look Book in the Gerber Toolbox

Hot off the Press In the Know – MARKETING LOOK BOOK 20 24 FULL LINE PRICING GUIDE Vol. 15 E ective Jan 2024 2024 LOOK BOOK 20 24 FULL LINE PRICING GUIDE Vol. 15 E ective Jan 2024 GERBER 5

Check Out Gerber’s

NEW SHOWROOM GUIDE

Your One-Stop Shop for Showroom Success

SHOWROOM GUIDE

Gerber has updated our Showroom Guide with a new look to better detail what showrooms can achieve with Gerber

The new guide showcases all the display options available in both our current Barnwood design and an all-new Asian Sand option What’s more, a list of marketing materials, such as the new Price Book and Look Book, brochures, and videos, can help educate showroom staff and be used as sales tools when speaking with customers

And don’t forget about how you can earn SPIFF rewards just by selling Gerber’s stunning products

Check out our new Showroom Guide for more information on how easy it is to get Gerber in your showroom and how we can set you up for success!

New ComingDisplays Soon! 6 GERBER

In the Know – MARKETING

the Good-To-Go List Support Your Projects with

We know projects have many moving parts and opportunities for things to get off track The Gerber Good-To-Go List has got your back when you need a quick turnaround You can rest assured the items included on Gerber’s Good-To-Go List are guaranteed to be in stock and ready to ship

Get the Products Your Projects Need When You Need Them

- Most orders ship in two days within the United States

- The Good-To-Go List offers an array of our most in-demand products

- Plus, get the support of Gerber’s dedicated Customer Care team to ensure seamless delivery

Download the list of items on the Good-To-Go List, check out the web page, and explore more details in our Good-To-Go Brochure, all in the Gerber Toolbox

GERBER 7

A Selection from Gerber’s Online Video Library

GET YOUR POPCORN

Cottage Kitchen Reveal

Gerber partnered with Yami of The Latina Next Door to build the cottage of her dreams

How to Replace a Universal Fill Valve in a Gerber Toilet

Replacing a universal fill valve on your Gerber toilet is easy This video provides a step-by-step guide for installing and testing your universal fill valve

The Northerly™ Kitchen Collection

With a stunning aesthetic that combines classic design with modern elements, the Northerly kitchen collection offers dependable performance and quality craftsmanship at an excellent value

8 GERBER

In the Know – MARKETING

POPCORN READY

The Northerly™ Bathroom Collection

Blending timeless, classic style with contemporary embellishments, the Northerly bathroom collection brings beauty to any décor along with outstanding value

Laminar Flow Aeration

Discover the many benefits of laminar flow aeration, which comes standard with Gerber’s decorative bathroom sink faucets

Gerber QuietClean® Flushing System

A better flush with less noise? You get all this and more with Gerber’s QuietClean® flushing system

GERBER 9

NickdaPlumber is a plumber who shares the ins and outs of his occupation with over 30k followers on Instagram While his channel generally focuses on pro tips, he took the time to explain what homeowners should consider to future proof their home

Focus on Function over Form

Buying from a no-name brand on Amazon might seem like a great deal, but often these products end up costing more later in either labor, damage, or constant replacements Instead, save some time and invest your money in products that have strong warranties, good reviews, and are from pro-recommended companies

HOW TO FUTURE PROOF

Your Home

In addition to a focus on quality, try to find products that adhere to conservation efforts, specifically, appliances marked as Energy Star and toilets and faucets marked as WaterSense certified Not only will this help save on your water and electric bills, but you will also target many younger potential homeowners who specifically look for sustainable homes

Bring Your Plumbing and Wiring Up to Date

Plumbing and wiring are both things that have the potential to cause major issues to your house That said, if you are already planning to renovate or looking for a way to make your home last, look at updating these

If you have an older home, make sure your plumbing system is not hosting any lead pipes Know that galvanized pipes are prone to internal corrosion and consider insulating your pipes if you live in a cold area

If you want to update your electrical system, include an extra conduit or buried trunking to support future upgrades, and plan for smart devices, including tablets, thermostats, home security, and TVs throughout your home

10 GERBER
NickdaPlumber Shares his Best Tips

Renovations

Expand Your Space

Without building an addition onto your home, the best way you can add space is by using or redoing areas of your home that have not been previously used

For example, if you have an unfinished basement or attic, these spaces are ideal to add some extra square footage into your home

Consider adding a separate entrance onto these spaces so they can be more easily rented out or be ideal for a parent or grandparent to move in

Upgrade Your Technology

Adding tech features many homeowners now expect can be a benefit when selling or for your own benefit

Everything from security systems, video doorbells, smart thermostats, smart garage door openers, keypad doors, and automated lights can turn your home into a modern marvel

Even if the tech advances and needs to be updated, having the wiring in place often saves time in the future Often, these features are focused on giving the homeowner peace of mind and awareness that comes from knowing that you can check on your house or pets, even if you aren’t home Many also offer benefits of electricity and cost-savings

What to Take Away

Of course, no one can fully predict what homeowners will expect in the upcoming years Trends change and family needs shift However, focusing on building value by investing in quality and ease of mind never goes out of style Read

The Gerber Blog Home
from the Gerber Blog in the Gerber Toolbox. GERBER 11
more posts
12 GERBER

Northerly™

In the Know – PRODUCT Adds Modern Lines with Classic Looks for Kitchens

Just as Northerly Island joins Chicago’s rural, natural landscape with the city’s cutting-edge, modern, urban setting, the new Northerly kitchen collection fuses vintage details with modern lines to create a fresh, new look Incorporating delicate ring details and flared forms that meld with hints of industrial polish, the Northerly collection embraces old and new with style

The pull-down and pull-down prep faucets offer either stream or powerful spray with SnapBack® retraction that works with the Grip Lock® weight to easily pull the sprayhead back into place after use Ceramic disc valves ensure leak-free performance and smooth, easy operation while a 1 75 gpm flow rate offers water and utility savings Both faucets include integrated supply lines and all hardware for fast, easy installation Additionally, the full-size, pull-down faucet comes with a finish-matched cover plate for easy replacement For vintage with a touch of vogue, Northerly is a perfect addition to any kitchen, mud room, laundry area, and more

GERBER 13
14 GERBER

Northerly™

Bath Collection Blends Old and New with Style

Incorporating the perfect blend of architectural polish with classic detailing, the Northerly bath collection offers breathtaking, postmodern styling that’s right at home in any bathroom setting With arching spouts that flow into a flared bell form, each collection piece delivers functionality at its best, as do all Gerber products Bath faucets provide a water-saving 1 2 gpm flow rate with a clear, hygienic laminar flow stream Ceramic disc technology offers smooth turning action and leak-free performance

All faucets include a touch-down drain for installation ease This refreshing style can also be found in the tub & shower trim kits and Roman tub filler trim kit Each features traditional flowing edges that offer a stately appearance Showerheads incorporate easy clean softtouch nozzles that effortlessly wipe clean As with all of Gerber’s tub & shower trim kits, Northerly tub & shower trim kits come with a cartridge that is fully compatible with the Treysta® rough-in valve (sold separately) that adds installation ease, convenience, and dependability

In
Know – PRODUCT
the
GERBER 15

In the Know – PRODUCT

Low Flow Viper® 0.8 gpf Line Gets an Upgrade with Side Lever Model

The Viper® 0 8 gpf 12" Rough-In Two-Piece Toilet is now offered with a side lever flush mechanism Using only 0 8 gpf, this ultra-high efficiency toilet (UHET) exceeds all WaterSense® performance requirements, while saving 33% more water over standard high efficiency toilets, and 50% over the national standard 1 6 gpf toilets

Implementing a fully glazed trapway design and 3" canister flush valve for virtually clog-free waste removal, these toilets are offered in both elongated ErgoHeight™ to comply with ADA requirements as well a standard height, round front Plus, Gerber’s exclusive multi-point mounting system and non-corrosive, brass tank-to-bowl bolts provide ease of installation and lasting stability, making it ideal for both new installations and replacement applications With Gerber’s industryleading, 15-year warranty on parts and components and a limited lifetime warranty on vitreous china, you’ll get Set-It-and-Forget-it™ assurance and leave toilet troubles behind with Viper Additionally, the Viper lineup boasts several 0 8 gpf, 1 0 gpf, and 0 9/1 1 gpf dual-flush options to support growing water conservation and utility cost saving efforts across North America

Gerber’

s Most Popular Trip Lever Drains Expand Finish Options

Now offered with trim in all of our finishes, Chrome, Brushed Bronze, Brushed Nickel, and Satin Black, our most popular tub drain is designed to match all of our faucet collection finishes for whole-room coordination

Gerber’s trip lever drains are made to perform Crafted of durable, 20-gauge brass, the all-tub drain in tee is designed to channel the flow of water from standard tubs 14” to 16” high It also features a heavy-duty cast red brass head, tee, and shoe, a cast brass shoe plug, and a lubricated cast brass plunger to ensure a long product life An extra-long plunger stroke with a sturdy rubber stopper provides a tight seal when engaged to retain water in the tub This drain comes partially assembled with a preadjustable linkage to ease installation

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16 GERBER
Culture & Kudos Promotions A round of applause for the following Gerber team members on their promotions!
Patrick Platteuw Sr Product Manager Fixtures KC Yong Quality Assurance & Engineering Director Samantha Kelley Product Trend & Design Manager Tim Roe Accounting Supervisor Iasmin Acioli Chief of Staff Robert Cap Risk Manager Jeff Gomes Business Development Manager-Retail Reina Dulleck Marketing Operations Specialist Adam Worth Director Retail Sales Canada Anna Vlahos Accounts Payable Manager Luis Pacheco Distribution Center Manager Jon Kinnas Financial Planning & Analysis Director Derek Kirkpatrick Vice President of Sales Wholesale
Brandi
Welcome New Hires Meet the latest members of the Gerber team! GERBER 17
Maureen Premak Director of Marketing
Clemmons Event Planner

Team Wins and the GUMX Awards

GLOBE UNION MEXICO GOES

Above and Beyond

Globe Union Mexico (GUMX), a key division of Gerber's parent company Globe Union, celebrated several big wins at the close of 2023, showcasing a commitment to innovation and teamwork The successful incorporation of the Shop Floor Control (SFC) system has enhanced efficiency from production to shipping GUMX also launched the Generation 3 bowl for Glacier Bay, a result of collaborative efforts across Engineering, Quality, and Production departments, marking a significant improvement in product design, functionality, and

18 GERBER

Culture & Kudos

manufacturability There has also been significant improvement on Gerber Maxwell® bowl production regarding both quality control as well as increased throughput

In addition to celebrating operational milestones and product innovations, the GUMX awards spotlighted individual excellence, recognizing the exceptional

contributions of several team members Benjamín Lopez, IT Coordinator, was honored with the Promotion of the Year award Maribel Resendiz, HR Coordinator, and Jesus Herrera, Engineer Jr, received the Improvement of the Year awards for their significant contributions to enhancing company processes Furthermore, the awards celebrated new talent with Stephany Gil, Manager Assistant, and the HR duo of Daniela Mendiola and Ana Siller, receiving the Hire of the Year accolade, underlining the importance of strategic team expansion in driving GUMX's success

GERBER 19

Good Clean Fun

Toilet Humor for the Win

If you’re not already following us on social media, you’re missing out! Not only can you be the first to learn about new products and Gerber news, but you can also be served a heaping dose of Gerber humor Don’t forget to like, subscribe, and laugh!

20 GERBER

Gerber Does Good

A COMMUNITY OF SUPPORT

Together for Change Operation Christmas Child

In a heartwarming display of community spirit and generosity, Derek Kirkpatrick, Vice President of Sales – Wholesale, recently joined forces with "100 Guys that Care South Surrey," a group dedicated to making a significant impact in the local community The unique premise of this group involves each member contributing $400 each quarter, pooling their resources to make a substantial collective donation This fund, amounting to $10,000, is directed towards a worthy cause, such as supporting a family in need within the community Join us in thanking Derek for this generous contribution and effort!

For 15 years, Gerber Canada has been a proud supporter of

Operation Christmas Child, a project that has captured the generous spirit of its employees

This fun, hands-on initiative involves filling shoe boxes with gifts for children in less fortunate situations, proving that even a small box can bring immense joy Over the years, the enthusiasm and participation from the employees have grown, starting from 55 boxes in 2009 to reaching a milestone of 100 boxes donated by the end of 2023

GERBER 21

Gerber Does Good

Globe Union Mexico Brings Attention to BREAST

CANCER

Globe Union Mexico (GUMX) showed their heart by joining the fight against breast cancer They made a generous donation to the Casa Rosa Foundation and brought the conversation into the workplace with some eye-opening awareness talks GUMX is connected to the community, helping out with research and care, and spreading a wave of understanding and support among their team

22 GERBER

Read and Win

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Good to Go

Download the full list of products

Visit the landing page

Download the brochure

2024 Price Book US-EN

2024 Look Book US-EN

2024 Price Book CA-EN

Northerly Kitchen

Northerly Bath

Viper 0 8

Gerber Classics Trip Lever Drain

Showroom Guide

Gerber Toolbox

GERBER 23
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