Jeandor Farrugia’s Post

This all started as a playful idea, but as the Andrew Rivette Agency often says, "Imagination that defines reality." In this particular creation, an AI-generated image of a flight attendant adds a fascinating touch. It was my initial venture into using AI to produce lifelike visuals. The concept of an entire cabin being generated by AI was undeniably cool. Among all the brand showcases I've developed for Terrell Pinto Marketing (TPM) and ARA, Rivette Airlines came closest to becoming a reality. If there's room for more airlines in the post-pandemic era than before, I believe the skies have space for one more. This is precisely the kind of branding I'm passionate about crafting. I'm eagerly anticipating TPM's completion of the Rivette Airlines social media template. It marks the first collaboration between Rivette Group Trinidad and Tobago (RGTT) and TPM, and I'm excited about what lies ahead. #andrewrivette #graphicdesign #aigeneratedimage #airlines #travel #branding #socialmedia

Platform 195 had a great World Aviation Festival last week in Lisbon ( it was great not flying to an event for once!). Over the three days Stuart Adamson and I had the chance to talk with representatives from 20+ Airlines with the following common thread across most of them: 1) High interest in growing advertising ancillary revenues through a media model, with 70%+ margins, that also contribute to bookings increase & airline brand awareness through coMarketing campaigns. 2) The Airline Media model is the same as it was 15 years ago, i.e, post booking ads on travel documents or inflight, missing out on huge revenues at inspiration & search phases. 3) Biggest challenges for airlines to grow a sizeable business line in this area is a) the lack of inhouse media mindset & expertise b) no dedicated tech & resources to scale the business independently from other teams/priorities. Exciting times & looking forward to continue the great discussions we had at the event.

Airline safety briefings are vital for every flight, and engaging films are the best way to ensure passengers pay attention. Tui, in collaboration with Leo Burnett created an adventure-themed safety film showcasing popular destinations. 'Safety: A Global Film' by Leo Burnett UK for Tui is a thrilling 5-minute adventure film, blending genres to deliver crucial safety information. Produced by Missing Link Films, it comes in 28 versions across 8 languages, airing on Tui flights in most European markets. #advertising #marketing #creativity #creative #RealBeautyCampaign #SafetyAdventure #EngagingSafety #TuiSafetyFilm #TravelSafetyFun #FlightSafetyEntertainment #SocialMediaEthics #AdventuresInAdvertising #MadeWithLOVVE  Credits Campaign Title: Safety: A Global Film Client: TUI Agency: Leo Burnett Creative Director: Rob Tenconi & Mark Franklin Production Company : Missing Link Films SOURCE :- Inernet "NEED A CREDIT FIX ?  PLEASE FEEL FREE TO CONTACT US  " Disclaimer: "Please note that the content showcased on our platform has been gathered from various websites and sources. We do not claim ownership of this content, and it remains the property of the respective owners. The purpose of showcasing this content is to celebrate and appreciate the exceptional work done by various agencies for the brand. We do not intend to infringe upon any copyright or intellectual property rights. If you believe that any of the content on our platform violates your rights, please do not hesitate to contact us, and we will take appropriate action."

How does Crewfare's Backstage simplify the booking process for businesses? This is what our CEO Jason van Esso had to say. 👇 Learn more about Backstage's capabilities now! (Link in the comments) #Travel #CEO #Quote

How Passengers occupy themselves in long-haul Flights! 🛫 Cathay Pacific, the five-star, award-winning airline, recently conducted a survey of 2,000 UK residents to uncover the various ways travelers occupy their time in the sky. The results shed light on the creative and engaging activities passengers enjoy while flying, from watching movies and reading books to sketching and knitting. Let's dive into the fascinating findings: ➡ 66% of UK passengers watch films during long flights, catching up on new releases or rewatching classics ➡ 46% of UK passengers, mostly women (55%), choose to read during a long-haul flight ➡ 18% of Gen Z passengers use the time to "digitally cleanse" by deleting old contacts and photos from their phones ➡ 31% of Yorkshire respondents admit to enjoying people-watching while flying Cathay Pacific's state-of-the-art inflight entertainment system, which won SKYTRAX AVIATION LIMITED 's World's Best Inflight Entertainment Award in 2023, offers passengers a wide array of options to keep them engaged throughout their journey. With an extensive library of movies, TV shows, music, and games, travelers can immerse themselves in their favorite content or discover new favorites. The airline's commitment to providing top-notch entertainment ensures that passengers have a memorable and enjoyable experience on their long-haul flights. The way passengers choose to spend their time on long-haul flights is as diverse as the travelers themselves. From the traditional activities of watching movies and reading books to the more creative pursuits of sketching and knitting, there's no shortage of ways to make the most of your time in the sky. As airlines continue to invest in their inflight entertainment systems and offerings, we can expect even more innovative and engaging options for passengers in the future. How do you like to pass the time on long-haul flights? 🤔 #InflightEntertainment #LongHaulFlights #CathayPacific #PassengerExperience