As artificial intelligence (AI) increasingly becomes an agitator for complexity within media and entertainment industry contracts, and as intellectual property (IP) rights are being challenged, identifiers can be used by the supply chain to help integrate AI respectfully for all ... More
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Sinister Cinema Simians
Edgar Allen Poe is credited with writing the first modern detective story: “The Murders in the Rue Morgue” (1841). (Spoiler alert) The murderer is an orangutan – perhaps the first killer ape in literature. Not all fictional simians[1] are prone to rampage. Kala was a loving... More
EIDR APM: Red Bee, EIDR Talk Metadata Accuracy
At the May 7 EIDR Annual Participant Meeting in Culver City, Calif., Jason Marchese, head of sales, market area Americas for global media services provider Red Bee Media, spoke about a partnership with EIDR that has global implications. Red Bee Media enriches both linear and on... More
EIDR APM: Embracing Neurodiversity in the Workforce
At the May 7 EIDR Annual Participant Meeting in Culver City, Calif., representatives from disability employment recruitment firm Zavikon spoke to attendees about the need to embrace neurodiversity in the industry, and how they’ve worked with EIDR to champion diversity and incl... More
EIDR APM: Five-Year Update on 2030 Vision Provided
At the May 7 EIDR Annual Participant Meeting in Culver City, Calif., Mark Turner, program director of production technology for MovieLabs, provided an update on the state of the MovieLabs 2030 vision. In 2019, studios put their heads together around the cloud, security, and emer... More
EIDR APM: HAND Gets Ahead of the Game in a GenAI World
At the recent EIDR Annual Participant Meeting (APM) in Culver City, Calif., Gabriel Berger, senior advisor and growth officer for HAND (Human and Digital), said with the advances of Generative AI and the prevalence of deepfakes, his company’s unique identifier standard is beco... More
PBS Details Metadata Makeover Using EIDR
For Poonam Singh, product manager of media systems for PBS, the multiple challenges she’s noted around content IDs and data management probably sound familiar to most anyone in media and entertainment. “We have a lot of different challenges: the technology is getting moderni... More
May 1 EIDR 2.7 Registry and Schema Release
The EIDR 2.7 registry and schema update is scheduled for relase to the Sandbox and Production systems on May 1 between 6-8 a.m. PT. Normal operations will be interrupted during this time. This release ends support for EIDR schema version 1.2. All newer API and SDK integrations... More
Flomenco Launches No-Code Integration with EIDR
Flomenco, developer of the no-code integration and automation tool “WorkFlo” for the media and entertainment industry launched their out-of-the-box Entertainment ID Registry (EIDR) connector in April at NAB Show 2024. Flomenco is a media workflow automation tool designed to ... More
This Year, in Culver City
The hottest ticket this year isn’t for Tailor Swift’s latest concert date (sorry Swifties) – it’s EIDR’s Annual Participant Meeting (APM) scheduled for May 7, 2024. This year, the EIDR APM will be hosted at Sony Pictures Studios in Culver City, California. It will be an... More