21 March 2014 8:02 PM, PDT | Variety - Film News | See recent Variety - Film News news »
Talk about a box office diversion.
Shailene Woodley’s “Divergent” might be the No. 1 film in America but faith-based audiences are once again proving to be anything but conservative at the U.S. box office.
Christian drama “God’s Not Dead,” opening in fewer than 800 theaters, is on track for an impressive $8.2 million this weekend. That’s a per-screen average of over $10,400 from 782 locations.
The movie, produced by Pure Flix Entertainment and Red Entertainment, was only thought to reach $5 million through Sunday, still an impressive figure, but much like other Biblical stories of late, “God’s Not Dead” is seeing a heavenly windfall from religious audiences.
Earlier this month, the Mark Brunett-produced “Son of God” opened to $26 million at the box office while Russell Crowe’s Biblical tale “Noah” is expected to top the box office next weekend.
The low-budget “God’s Not Dead” tells the story of a college »
- Variety Staff
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