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Apple TV is Apple's streaming device that accesses the Apple TV+ service ($4.99 per month), Netflix, Hulu, YouTube, Amazon Prime, and countless other entertainment apps.

The Apple TV is Apple’s set-top box that runs tvOS. The company currently sells the updated Apple TV HD first introduced in 2015 and the 2021 second-generation Apple 4K models. Alongside the two products, Apple also has the Apple TV app, which is available for iOS and Android users as well as lots of smart TV owners, and Apple TV+, the company’s video streaming service with exclusive original content.

History

The first-generation Apple TV was unveiled in September 2006. The product, which would be called iTV, couldn’t have this name since the British terrestrial broadcast network ITV already held the right to the name in the UK and threatened to take legal action against Apple.

Shipped six months later, the first Apple TV had a 40GB HDD, and a 160GB HDD option was later released.

The second-generation Apple TV was announced in September of 2010 and was the first model to run on a variant of iOS. In a smaller, all-black case, it was one-quarter the size of the original Apple TV. The HDD was replaced by 8GB of internal flash storage, enough for buffering purposes. Also different from the first set-top box, this one was only used for streaming content. It also supported output up to 720p over HDMI only.

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The third-generation Apple TV was released almost two years later in March 2012. It included the A5 chip and support for 1080p output. As of 2021, the third-generation set-top box still works with streaming services including Apple TV+, Apple TV Channels, Amazon Prime Video, and Netflix.

The fourth generation, or the Apple TV HD, was the biggest revamp to the set-top box in years, and it launched in September 2015. With a brand-new black remote charged via Lightning cable, it introduced the tvOS operating system with an App Store allowing downloads of third-party apps for video, audio, games, and other content. This device includes the A8 processor and support for Dolby Digital Plus.

Two years later, in September of 2017, Apple introduced the fifth-generation Apple TV, or the Apple TV 4K, which supports 2160p output, HDR10, Dolby Vision, Dolby Atmos, and includes the A10X Fusion processor. This model is similar to the fourth-generation model with the only difference being the addition of vents on the base and the removal of the USB-C port.

The sixth-generation Apple TV, or the second-generation Apple TV 4K, was introduced in April of 2021. With a similar design to its predecessor, the main change is the A12 chip and the second-generation Siri Remote.

Specs

Currently, Apple sells the fourth and sixth generation of its set-top box.

Apple TV HD (fourth-generation)

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Launched in 2015, the Apple TV HD uses the A8 chip with 64-bit architecture. It supports videos up to 1080p and 60 fps. Only available in 32GB storage option, the set-top box uses the second-generation Siri Remote, featuring Bluetooth 4.0 wireless technology, an IR transmitter, and a Lightning connector for charging.

These are its ports and interfaces: HDMI 1.4, 802.11ac Wi-Fi with MIMO, 10/100BASE-T Ethernet, IR receiver, USB-C for service and support, built-in power supply.

The fourth-generation Apple TV runs the latest tvOS software, currently on iOS 15.

Apple TV 4K (sixth-generation)

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Launched in 2021, the second-generation Apple TV 4K uses the A12 Bionic chip with 64-bit architecture. It supports videos up to 2160p and 60 fps, HEVC Dolby Vision, HDR10, and Dolby Atmos technologies. Available in 32GB and 64GB storage options, the set-top box uses the second-generation Siri Remote featuring Bluetooth 5.0 wireless technology, an IR transmitter, and a Lightning connector for charging.

These are its ports and interfaces: HDMI 2.1ax, 802.11ax Wi-Fi 6 with MIMO; simultaneous dual-band (2.4 GHz and 5GHz), Gigabit Ethernet, Bluetooth 5.0 wireless technology, IR receiver, and Built-in power supply.

The sixth-generation Apple TV runs the latest tvOS software, currently on iOS 15.

Second-generation Siri Remote

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Alongside the new Apple TV 4K, the company introduced a redesigned Siri Remote. It is made of aluminum and rubber buttons. It has a microphone for Siri, an IR transmitter, a Lightning connector for charging and uses Bluetooth 5.0 technology.

In an interview with Apple Vice President of Product Marketing for Home and Audio Tim Twerdahl, the new remote is inspired by the iPod click wheel:

“Once we came up with this circular design we thought it looked a lot like the iPod quick wheel, so what could do that could really help people with their TV using an interface like that? The scrubbing of the video came as such a natural thing, professional editors often use these jog-style controls, which are quite powerful, and it’s really nice to bring this into people’s living room.“

Although it was rumored, the second-generation Siri Remote doesn’t have a U1 chip to help users find the accessory when it gets lost on the couch. According to Tim Twerdahl, the thicker design of the remote chassis means it won’t get lost in couch cushions as much as the previous generation

You can learn more about the second-generation Siri Remote here.

Third-party certified Apple TV Remote

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In August of 2021, Deutsche Telekom started offering a third-party certified Apple TV Remote. This is the first company to offer Universal Electronics’ remote control to customers who purchase a new Apple TV 4K directly with the carrier with a Magenta TV subscription.

The alternative Siri Remote from Universal Electronics looks more like a classic TV remote control since it does not have a trackpad and comes with buttons for switching channels and accessing the TV guide. However, it also includes all the buttons needed to navigate through tvOS, including the Siri button and even a built-in microphone.

tvOS 15: what’s new to the Apple TV

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Apple released on September 20 tvOS 15, the operating system to the Apple TV HD and 4K (1st and 2nd gen). Here’s everything new with it:

  • For All of You: Browse a new row in the Apple TV app to find something that everyone in the house can’t wait to watch.
  • Shared with You: Movies and shows shared through Messages appear in a new row in the Apple TV app.
  • Spatial Audio: Listen with AirPods Pro or AirPods Max for a theater-like experience with sound that surrounds you.
  • Smart AirPods routing: Get an automatic onscreen notification to magically connect your AirPods.
  • HomeKit camera enhancements: View multiple cameras around the house at the same time on your Apple TV.
  • Room-filling stereo sound: Pair two HomePod mini speakers with Apple TV 4K and enjoy rich, balanced sound for everything you watch.

You can learn more about tvOS 15 here.

tvOS 15.1 features

tvOS 15.1 brings the long-awaited SharePlay feature. With it, you can watch movies, shows, or listen to songs while on a FaceTime call on your iPhone, iPad, or Mac with friends.

tvOS 15.2 features

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A month after launching tvOS 15.1, Apple seeded tvOS 15.2. This software brings a new way to view your Memories. Apple Music subscribers can hear songs that combine expert recommendations with your music tastes, and what’s in your photos and videos.

Here is what else is new:

  • Apple TV app: The Store tab is a new all-in-one destination to browse, buy, and rent the world’s best movies and TV shows.
  • Apple Music Voice Plan is a new subscription tier that gives you access to all songs, playlists, and stations in Apple Music using Siri.
  • Siri now includes language support for Dutch and French in Belgium, Russian in Russia, and French, German, and Italian in Switzerland.
  • Screen savers: Enjoy stunning views of Iceland and Scotland. Location details can be found by pressing the clickpad or tapping the Touch surface on your Siri Remote.

tvOS 15.3 features

Different from tvOS 15.2, tvOS 15.3 doesn’t bring changes for the Apple TV, only small improvements and bug fixes.

tvOS 15.4 Apple TV

tvOS 15.4 features

tvOS 15.4 bring some interesting features to the Apple TV hardware:

  • Captive Wi-Fi network support;
  • New “Up Next” queue that can be viewed from the “Now Playing” screen;
  • Revamped Spatial Audio controls with tvOS 15.4;
  • New non-binary, American Siri voice

tvOS 15.5 features

Different from other software updates, Apple doesn’t specify what’s changed with tvOS 15.5.

tvOS 15.6 features

Different from other software updates, Apple doesn’t specify what’s changed with tvOS 15.6, most likely just bug fixes.

Apple is currently testing tvOS 16.

Pricing

The Apple TV pricing starts at $149 on the HD model and goes up to $199 on the 4K model with 64GB of storage.

  • 32GB, HD model: $149
  • 32GB, 4K model: $179
  • 64GB, 4K model: $199

Lower prices may be available from Apple’s official Amazon store.

2021 Apple TV 4K release

The new set-top box launched on May 21. Pre-orders started on April 30.

Review Apple TV 4K (1st-gen)

In our opinion article about the previous Apple TV, is its simplicity that people love the most:

The Apple TV is the true TV hub for the streaming era, especially for Apple fans. In many ways, it’s the simplicity of the Apple TV, with an ad-free experience and a range of 4K HDR content, via iTunes Store that makes people still own this product after all this time.

Deals

Over at 9to5Toys, you can find the best deals on the Apple TV and other Apple products. Download the 9to5Toys iPhone app to receive push notifications for new deals as well.

Apple TV app

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The Apple TV app holds Apple Original shows and movies from Apple TV+. It also includes the Apple TV Channels, with over 30 streaming services ready to be subscribed to within the app.

With personalized and curated content, it’s easier to discover new shows. You can also search for your library while also being able to buy or rent content from the iTunes Store.

Apple TV+

Apple TV+ launched on November 1, 2019. It features Apple’s original TV shows and movies. Here’s what’s on Apple TV+.

At its 2019 September iPhone event, Apple officially announced launch details for its premium TV service: $4.99 per month for a family subscription. Customers who purchase an iPhone, iPad, Apple TV, iPod touch, or Mac can enjoy one year of the service for free.

Since the Apple TV+ debut, Apple has received a total of 1,115 awards nominations and accolades, and 250 award wins from the Oscars, including Best Picture, Critics Choice Awards, Writers Guild Association, Critics Choice Documentary Awards, Daytime and Primetime Emmy Awards, NAACP Image Awards, Peabody Awards, and more.

“Ted Lasso,” “CODA,” and “Wolfwalkers” are three of the most prized shows on the catalog.

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Apple TV+ attempts to rein in budgets on new projects, as The Morning Show season four spends $50 million on cast alone

Apple TV+

In a report from Lucas Shaw at Bloomberg, we are hearing yet again that Apple is trying to tighten the purse strings on Apple TV+, if only slightly. The company seemingly wants to shed the image in the industry that it will pay more than rivals, simply because it is cash-rich.

In contrast to the prior streaming boom frenzy, like other streamers, Bloomberg says Apple is being more particular about what projects it greenlights and is exercising more scrutiny over the budgets of its shows. However, the company is still willing to splash out on big titles, and hunts deals with star-studded actors attached. For just one example, cast salaries for The Morning Show season four will reportedly exceed $50 million, with stars Jennifer Aniston and Reese Witherspoon earning more than $2 million per episode, each.

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Lady in the Lake TV show starring Natalie Portman debuts on Apple TV+

The new limited series Lady in the Lake, based on the book of the same name, debuts today on Apple TV+ with the first two episodes.

The show stars Natalie Portman and Moses Ingram in the lead roles, as Apple continues to invest in star power with big-budget streaming productions. The seven-episode TV show premieres today, and runs through August 23.

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Apple TV+ scores Emmy nominations in every major 2024 category

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Apple TV+ has long focused on quality over quantity, and one of the best ways to measure that goal is critical reception and awards. Today, the 2024 Emmy nominations have been released, and Apple has a lot to celebrate with a whopping 72 nominations.

TV+ has earned key nominations spanning every major awards category for original series, with Slow Horses and The Morning Show as standouts.

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Apple TV+ renews Presumed Innocent for a second season, touts record-breaking viewership

Apple’s TV show and movies streaming service, Apple TV+, today announced that it has renewed the limited series Presumed Innocent for a second season.

The first season of the show stars Jake Gyllenhaal in a story based off the popular novel of the same name. The first season is set to wrap up its eight-episode run with a finale on July 24. The renewal announcement is a bit of a shock given the show was originally set up as a limited series …

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Silo coming to Comic-Con July 27, with season 2 release date expected

Silo Season 2

It’s been an exciting couple of weeks for Apple TV+ news. Apple’s first summer blockbuster debuted its teaser trailer; Sunny became the best-reviewed TV+ series of the year and Fancy Dance the best-reviewed movie; finally, the critically acclaimed Slow Horses got a season 4 release date, with Severance season 2 following suit.

Now, Apple has announced that fan favorite Silo will be coming to San Diego’s Comic-Con later this month, with an announcement of season 2’s release date expected.

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New Apple TV+ show from A24 surpasses 90% on Rotten Tomatoes

Sunny on Apple TV+

Apple’s TV+ continues its streak of strong summer releases. Following a mixed bag of shows earlier in 2024, the streaming service has found success with recent releases like the sci-fi series Dark Matter and legal thriller Presumed Innocent.

And now Sunny, the latest TV+ debut—and its first produced with A24—is receiving some of the best critical acclaim of the year.

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The first Apple TV+ summer blockbuster, Brad Pitt’s Formula 1 film, is titled ’F1’

F1 Brad Pitt

Ever since getting into original film production, Apple’s focus with Apple TV+ has been set on award-contending titles. Oscar bait like Killers of the Flower Moon, CODA, Napoleon, and its new best-reviewed movie yet.

But for years, the company has been working on a different kind of project: a feel-good summer release with a massive budget that’s designed to be a crowd pleaser. That film, Apple’s first ever attempt at a summer blockbuster, now has a title and poster.

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The latest Apple TV+ movie is its best reviewed yet

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If you had to name the best reviewed movie on Apple TV+, what would you guess?

CODA would be a good choice, since it won the Best Picture Oscar—the highest achievement possible for a film in the US. Another strong contender is Killers of the Flowers Moon, Martin Scorsese’s 2023 triumph. Or maybe The Tragedy of MacBeth comes to mind.

These are some of the most prestigious and praised TV+ original films, but they’ve all been bested by the latest new release on TV+.

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Now is the time for a new gaming-focused ‘Apple TV Pro’ with the M4 chip

Apple TV 4K | Games | Apps | App Store | tvOS

Apple devices are extremely capable of running good games. However, things have been changing in recent years and we now finally have some AAA games available on the App Store for iPhone, iPad and Mac. Even so, most users don’t seem interested in playing console-level games on smartphones – which is why now is the time for a new gaming-focused “Apple TV Pro” with the M4 chip.

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Here’s everything new coming to Apple TV+ in July

Apple TV+

Apple TV+ releases a variety of new TV shows and movies every month, usually with a mix of brand new series and old favorites returning with new seasons. In July, however, there’s no such mix. While fans await the return of series like Severance and Silo later this year, this month Apple is focused entirely on new series for your summer enjoyment.

Here is everything new coming to Apple TV+ in July.

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MLS Season Pass price drops to $49 for remainder of season

The MLS Season Pass subscription has lowered its price to $49, for access to watch the remainder of the 2024 season. The 50% cut compared to its original $99 price, as of February, reflects the fact that we are now about halfway through this year’s season.

For Apple TV+ subscribers, the additional discount sees MLS Season Pass now available for $39. The monthly subscription price remains unchanged, and the season pass will automatically renew at the standard $99 price in 2025, unless cancelled.

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How to watch new Apple TV+ movie Fancy Dance, starring Lily Gladstone

Apple TV+ today premieres its latest original film, Fancy Dance, which has garnered much critical praise in early reviews. The film stars Lily Gladstone, hot off her Academy Award nominated performance in Killers of the Flower Moon, a prior Apple release.

In Fancy Dance, Gladstone plays Jax, who is caring for her niece Roki since her sister’s mysterious disappearance. The pair set off on a road trip to try and find her sister, Roki’s mother. Meanwhile, Roki’s grandfather invokes a custody battle over Jax. Here’s how to watch …

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Apple announces first premium podcast, available to listen early access with Apple TV+ subscription

Apple has been commissioning original podcasts for a while, but this new one is a bit different. Previously, Apple’s podcasts have all been released via open public RSS feeds, free to all.

However, Apple’s new podcast series, ‘My Divo’, will be released first behind a paywall, accessible via the Apple Podcasts app when the user connects their Apple TV+ subscription. For non-subscribers, the episodes will be released on a weekly basis.

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Apple TV app adds new ‘Catch Up’ feature for live streaming sports in MLS Season Pass

Apple today announced a new ‘Catch Up’ feature as part of MLS Season Pass. When joining a live stream for a game in progress, viewers can catch up on the action by watching a series of clips of highlights that have already happened during the game.

The Key Plays carousel is offered when you select a game in progress from the TV app main menu. You can also access it any time later, from the video player controls menu.

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Apple TV deal for 2025 FIFA Club World Cup now seen as unlikely as talks falter

Earlier this year, it was reported by The New York Times that Apple was nearing a deal to exclusively stream the 2025 FIFA Club World Cup tournament.

However, months have gone by with no official news, perhaps hinting that the companies weren’t close to signing on the dotted line as it first seemed. And today, Bloomberg reports that talks between Apple and FIFA have in fact stalled, with the league exploring different distribution options.

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