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The Best Types of Travel Guides and Hospitality Content (With Examples)

Apr 5th, 2023 by Nina Petrov
A map spread out on a table with a camera, backpack, pencil, and travel guides on top of it. Photo by Annie Spratt.

While traveling is one of the best ways to broaden your horizons and create incredible memories, it can also be quite challenging. This is especially true if you are exploring a new place for the first time. 

This is where travel guides and hospitality content come in handy. Often, having a good guide can make or break a travel experience. In this article, we will explore the best types of travel guides and hospitality content and provide some great examples from Issuu creators to boot.

Types of Travel Guides
Adventure Guides

If you are an adventure enthusiast seeking thrill and excitement on your travels, you will certainly need an adventure guide. These help adventure lovers plan and execute their adrenaline-filled ideas and are usually designed to cater to specific interests such as hiking, mountain climbing, surfing, or skiing.

A perfect example of an adventure guide is National Geographic Journeys with G Adventures. This guide covers everything from hiking to mountain climbing, providing comprehensive information on various travel destinations worldwide. Each included destination comes with a detailed description of all the different adventure activities that are available in it.

An adventure guide like this one by National Geographic provides travelers with important safety tips, ensuring that they are well-prepared for any challenges they may encounter. It also typically contains essential packing lists to help travelers pack for their adventures, such as specialized gear for specific activities.

Nature Guides

Just as the name suggests, nature guides are a great resource for travelers keen on exploring nature's beauty. These guides offer information about the local flora and fauna, as well as the natural landscape of an area. They can be beneficial for travelers of all ages, from families with young children to solo travelers looking for a peaceful retreat in nature.

The Santa Lucia Preserve Brochure is a great example of this category. The guide provides detailed information about the flora and fauna of the Santa Lucia Preserve in Carmel-by-the-Sea, California. It includes a map of the preserve, highlighting the various trails and natural landmarks, making it easier for travelers to plan their exploration.

In addition to providing information about the natural environment, nature guides also normally include information about the history and cultural significance of the area. This kind of information helps visitors better understand the local community and the ways in which they have interacted with the environment over time.

City Guides

City guides are great for travelers exploring urban areas, as they offer in-depth information about the best places to visit, eat, and stay in a particular city. No matter which city you’re looking to visit, there is bound to be a guide of this type on it. 

The magazine Wanted in Rome provides comprehensive information about Rome’s history, culture, and numerous attractions, making it easier for travelers to navigate the city. The guide details the different neighborhoods in Rome, highlighting the best places to stay, eat, and shop in each of them. It also provides information about the city’s transportation system, such as buses, trains, and taxis.

In addition to the above practicalities, a city guide like Wanted in Rome also includes information about historical and cultural landmarks. This includes descriptions of museums, art galleries, and architectural landmarks, making it easier for travelers to plan their sightseeing itinerary.

City guides also often include a calendar of events, pointing out the most prominent cultural and social events in the city throughout the year. 

Destination Guides

Destination guides are a great source of information for travelers planning a trip to a particular location. They can be especially helpful for first-time visitors to a location.

We can take the Bali Hotels Association Travel Guide as an example of this type of guide. The publication contains extensive information about the island’s peak and off-peak seasons, descriptions of its different regions (including beaches, mountains, and the rice terraces), and details about Bali’s temples and palaces, making it easier for travelers to appreciate the island’s rich history and culture. 

Notably, a destination guide like the one by the Bali Hotels Association provides travelers with information about accommodation options. It lists the best hotels and resorts in Bali (such as beautiful Canggu villas), describing the different features and amenities of each property. 

Types of Hospitality Content
Hotel and Resort Guides

Hotel and resort guides are designed to help travelers find the most optimal accommodation options in a particular location. They provide information about different types of hotels and resorts, including luxury hotels, budget hotels, and, sometimes, hostels. 

These guides commonly include details about the amenities, services, and features offered by each property, such as swimming pools, spas, restaurants, and fitness centers. Additionally, those who are looking for specific types of accommodation (like family-friendly resorts or pet-friendly hotels) will find this type of guide particularly helpful. 

The Hotel Guide 30th Anniversary is an example of a hotel and resort guide that offers a comprehensive overview of some of the best hotels and resorts worldwide. Apart from specifics about each property, this guide provides high-quality photos to make it easier for travelers to get a sense of the atmosphere and style of the hotels and resorts that are featured.

Restaurant Guides

Restaurant guides help travelers find the best dining options in their travel destination, typically with information about fine dining, casual dining, ethnic cuisine, and others. They also include accurate information about the menu, prices, and reservation policies of each restaurant.

The Southport Restaurant Guide, for example, provides an in-depth overview of some of the best dining options in Southport, UK. This guide includes recommendations for what to try at each establishment, as well as details about the location, menu, opening hours, and pricing.

Restaurant guides can be a valuable resource for those who have dietary restrictions or preferences and need to find restaurants that cater to their needs. 

Tour and Activity Guides

Tour and activity guides are an excellent resource for travelers who are looking for fun and exciting things to do. These guides can include info about guided tours, outdoor activities, cultural experiences, and more, with the aim of helping travelers plan their itinerary to a T.

European campsites, ferries and Eurotunnel is an example of a tour and activity guide that provides a wealth of information for travelers exploring Europe. The guide features some of the best campsites in Europe, ferry routes, and schedules, but also information about the Eurotunnel, which connects the UK with mainland Europe. The guide also includes helpful tips about traveling with pets, what to pack, and how to plan a budget-friendly trip.

Another useful resource for people looking for tours and activities is Bookmundi, an online tour and holiday locator. This platform allows travelers to search for tours and activities based on their interests, budget, and travel dates. It provides information about each tour, including the itinerary, pricing, and reviews from other travelers.

Visitors Guides

Visitors guides are there to provide varied and comprehensive insights related to a travel destination, including its history, culture, attractions, and events. 

The 2023 Pittsburgh Official Visitors Guide, for example, is a visitors guide for people traveling to Pittsburgh, Pennsylvania. It includes beautiful descriptions of the city’s top attractions, such as festivals and art institutions, as well as information about lesser-known gems like local beer breweries and stunning gardens.

Visitors guides also provide information about local dining and accommodations options, as well as practical information like modes of transportation and tips for getting around the area. They may also talk about local customs and etiquette and give safety tips for travelers.

Whether you are an adventure enthusiast, a nature lover, or simply looking to explore a new destination, having access to travel guides can make all the difference in ensuring a successful trip. 

The examples provided in this article from Issuu creators showcase the diversity of travel guides and hospitality content, from destination guides to hotel and resort guides and everything in between. 

So, before embarking on your next adventure, take some time to research by finding the perfect guide to enhance your travel experience.

Want to market and sell a travel guide or attract travelers to your destination for the upcoming travel season? Check out our Travel & Tourism page to learn how to take your online marketing further with Issuu.


Nina Petrov is a content marketing specialist, passionate about graphic design, content marketing, and the new generation of green and social businesses. She starts the day scrolling her digest on new digital trends while sipping a cup of coffee with milk and sugar. Her little white bunny tends to reply to your emails when she is on vacation.

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