Content deleted Content added
Line 10:
Dieux du Stade expanded significantly in popularity in 2004 with the release of ''Dieux du Stade: Le making of du calendrier 2004'', a DVD featuring documentary-style [[behind-the-scenes]] footage of that year's photoshoot; similar DVDs would be released for subsequent editions of the calendar.<ref name="VanityFair"/> At its peak Dieux du Stade sold approximately 180,000 copies per year,<ref name="liberation"/> and earned up to €2.3 million annually for Stade Français.<ref name="VanityFair"/> By 2019, an estimated 1.6 million copies of Dieux du Stade calendars had been sold.<ref name="VanityFair"/> A portion of the profits for some editions of the calendar were donated to charity, while Stade Français received approximately 50 percent of the calendar's sale price (€29 in 2019).<ref name="liberation"/> According to Guazzini, sales from Dieux du Stade "helped finance the club for many years".<ref name="liberation"/>
The calendar has occasionally attracted criticism and controversy. [[Racing 92]] attempted to have photographs of player [[Henry Chavancy]] removed from the 2012 edition of the calendar days before it was slated to be released, calling it a "slight on Racing's image" and claiming that Chavancy had not sought
By 2019, annual sales for Dieux du Stade had fallen to 50,000 copies, a trend ''[[Libération]]'' attributed to a general decline in popularity for physical calendars amid increasing digitization.<ref name="liberation"/> ''[[Vanity Fair (magazine)|Vanity Fair France]]'' speculated that the calendar's shift in the mid- to late 2010s towards glossy [[high fashion]]-styled photography also contributed to a decline in popularity, a trend the 2020 edition of the calendar attempted to reverse by incorporating a more naturalistic aesthetic.<ref name="VanityFair"/> The most recent edition of the calendar was released for the 2020 calendar year; the 2021 edition was cancelled due to the [[COVID-19 pandemic in France|COVID-19 pandemic]], and no subsequent editions have been produced.<ref name="lequotidiendusport"/>
| |||