Does Innovation Strategy Affect Financial, Social and Environmental Performance?

Ferdaws Ezzia () and Anis Jarbouib
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Ferdaws Ezzia: University of Gabes
Anis Jarbouib: University of Sfax

Journal of Economics, Finance and Administrative Science, 2016, vol. 21, issue 40, 14-24

Abstract: In the very study, the emphasis lays on the specific problem of analyzing the impact of the innovation strategy (in particular investment in research and development) on the financial, social and environmental performance. After discussing this subject theoretically, we propose our research hypotheses which, in turn, will be corroborated by an empirical study of 96 Tunisian companies. Indeed, the results are noteworthy and important to the extent that one can say that the innovation strategy has a crucial impact on the performance of the companies.

Keywords: Innovation strategy; Social performance; Financial performance; Environmental performance (search for similar items in EconPapers)
JEL-codes: J20 (search for similar items in EconPapers)
Date: 2016
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Persistent link: https://EconPapers.repec.org/RePEc:ris:joefas:0095

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