Social media chat bots are the future of communication, if its WhatsApp, Facebook Messenger, Kik, Skype, or Telegram - you can use their bots and bot stores to easily access new services - easier you could ever do it with apps.
The Future Of Work & The Work Of The FutureArturo Pelayo
What Happens When Robots And Machines Learn On Their Own?
This slide deck is an introduction to exponential technologies for an audience of designers and developers of workforce training materials.
The Blended Learning And Technologies Forum (BLAT Forum) is a quarterly event in Auckland, New Zealand that welcomes practitioners, designers and developers of blended learning instructional deliverables across different industries of the New Zealand economy.
This document provides an overview of artificial intelligence (AI) and its future. It defines AI as making intelligent machines and outlines its history from Alan Turing's work in the 1950s to modern applications like voice assistants. The document also discusses benefits of AI like home automation and advancements in transportation and search. However, it notes risks such as unemployment and autonomous war machines turning against humans. It concludes that AI is increasingly integrated into technology and daily life and will continue expanding, possibly resulting in super intelligent systems available across many areas.
This document summarizes an event organized by Pantech Solutions and the Institution of Electronics and Telecommunication (IETE) on the future of artificial intelligence. The event featured several presentations and demos on topics related to AI, including computer vision with deep learning, natural language processing, machine and deep learning, AI applications in various domains like medical, agriculture, autonomous vehicles, and brain-computer interfaces. It also discussed topics like machine learning, deep learning, AI safety concerns, and examples of AI applications in areas like search engines, social media, e-commerce, music and more. The agenda included presentations on object recognition with YOLO, brain enhancement with BCI technology, and a Python AI demo.
Artificial Intelligence (A.I.) || Introduction of A.I. || HELPFUL FOR STUDENT...Shivangi Singh
Powerpoint Presentation on Artificial Intelligence which is helpful for students and anyone who want to gain information on A.I. . Helpful in college / school / university presentation on Artificial Student. Officials Personnel also use this for their use.
This Power Point Presentation is completely made by me.
If anyone want this ppt please email at : devashreeapplications@gmail.com
Or you can DM me on my Instagram Handle==> ID:: @theshivangirajpoot(SHERNI)
Thankyou for your interest:):)
A journey into the business world of artificial intelligence. Explore at a high-level ongoing business experiments in creating new value.
* Review AI as a priority for value generation
* Explore ongoing experimentation
* Touch on how businesses are monetising AI
* Understand the intent of adoption by industries
* Discuss on the state of customer trust in AI
Part 1 of a 9 Part Research Series named "What matters in AI" published on https://www.andremuscat.com
Introduction To Artificial Intelligence PowerPoint Presentation SlidesSlideTeam
Introduction to Artificial Intelligence is for the mid level managers giving information about what is AI, AI levels, types of AI, where AI is used. You can also know the difference between AI vs Machine learning vs Deep learning to understand expert system in a better way for business growth. https://bit.ly/3er7KWI
How AI is going to change the world _M.Mujeeb Riaz.pdfMujeeb Riaz
How AI is going to change the world?
"AI: The Future of Our World“
"AI and its Transformative Impact on the World: Understanding the Potential of Chatbots and Conversational AI"
What is Artificial Intelligence and how it works?
What are Chatbots?
What Is ChatGPT?
Difference between chatGPT 3 and chatGPT 4?
Is Jasper artificial intelligence?
What is Character AI and how it works?
How chatGPT is going to change the world?
Why we are calling ChatGPT the future?
Chatbots are services powered by rules and sometimes artificial intelligence that users interact with via chat interfaces. They are a big opportunity because people are using messaging apps more than social networks, so building services within messaging platforms positions them where users spend their time. Chatbots work either by following a set of predefined rules or using machine learning to be more flexible. While they seem simple, building good chatbot experiences requires overcoming challenges like analytics, optimization, and platform changes. Common steps to create a chatbot include determining its purpose, choosing a platform like Facebook Messenger or Slack, and selecting a development service to build it.
Principles of Artificial Intelligence & Machine LearningJerry Lu
Artificial intelligence has captivated me since I worked on projects at Google that ranged from detecting fraud on Google Cloud to predicting subscriber retention on YouTube Red. Looking to broaden my professional experience, I then entered the world of venture capital by joining Baidu Ventures as its first summer investment associate where I got to work with amazingly talented founders building AI-focused startups.
Now at the Wharton School at the University of Pennsylvania, I am looking for opportunities to meet people with interesting AI-related ideas and learn about the newest innovations within the AI ecosystem. Within the first two months of business school, I connected with Nicholas Lind, a second-year Wharton MBA student who interned at IBM Watson as a data scientist. Immediately recognizing our common passion for AI, we produced a lunch-and-learn about AI and machine learning (ML) for our fellow classmates.
Using the following deck, we sought to:
- define artificial intelligence and describe its applications in business
- decode buzzwords such as “deep learning” and “cognitive computing”
- highlight analytical techniques and best practices used in AI / ML
- ultimately, educate future AI leaders
The lunch-and-learn was well received. When it became apparent that it was the topic at hand and not so much the free pizzas that attracted the overflowing audience, I was amazed at the level of interest. It was reassuring to hear that classmates were interested in learning more about the technology and its practical applications in solving everyday business challenges. Nick and I are now laying a foundation to make these workshops an ongoing effort so that more people across the various schools of engineering, design, and Penn at large can benefit.
With its focus on quantitative rigor, Wharton already feels like a perfect fit for me. In the next two years, I look forward to engaging with like-minded people, both in and out of the classroom, sharing my knowledge about AI with my peers, and learning from them in turn. By working together to expand Penn’s reach and reputation with respect to this new frontier, I’m confident that we can all grow into next-generation leaders who help drive companies forward in an era of artificial intelligence.
I’d love to hear what you think. If you found this post or the deck useful, please recommend them to your friends and colleagues!
Generative AI: Redefining Creativity and Transforming Corporate LandscapeOsaka University
The advent of Generative AI is redefining the boundaries of creativity and markedly transforming the corporate landscape. One of the pioneering technologies in this domain is the Reinforcement Learning from Human Feedback (RLHF). Combined with advancements in LLM (Language Model) has emerged as a notable player. LLM offers two primary interpretations: firstly, as a machine capable of generating highly plausible texts in response to specific directives, and secondly, as a multi-lingual knowledge repository that responds to diverse inquiries.
The ramifications of these technologies are widespread, with profound impacts on various industries. They are catalyzing digital transformation within enterprises, driving significant advancements in research and development, especially within the realms of drug discovery and healthcare. In countries like Japan, Generative AI is heralded for its potential to bolster creativity. The value generated by such AI-driven innovations is estimated to be several trillion dollars annually. Intriguingly, about 75% of this value, steered by creative AI applications, is predominantly concentrated within customer operations, marketing and sales, software engineering, and R&D. These applications are pivotal in enhancing customer interactions, generating innovative content for marketing campaigns, and even crafting computer code from natural language prompts. The ripple effect of these innovations is palpable in sectors like banking, high-tech, and life sciences.
However, as with every innovation, there are certain setbacks. For instance, the traditional business model of individualized instruction, as seen in the context of professors teaching basic actions, is on the brink of obsolescence.
Looking ahead, the next five years pose pertinent questions about humanity's role amidst this technological evolution. A salient skillset will encompass the adept utilization of generative AI, paired with the discernment to accept or critique AI-generated outputs. Education, as we know it, will be reimagined. The evaluative focus will transition from verifying a student's independent work to gauging their ability to produce content surpassing their AI tools. Generative AI's disruptive nature will compel us to re-evaluate human value, reshaping the paradigms of corporate management and educational methodologies
Slides from HR Talks on Future of work: AI vs. Human.
Organized by HR Hub in Bucharest, on 23 Jan 2017.
Topics discussed:
* Automation
* AI
* Impact on HR
Research presentation on the impact of AI on the advertising and CX landscape.
We start with a short introduction of AI, the causes of recent focus and hype, as well as a simplified model to compartmentalise different AI models.
The presentation constructs a framework to assess the potential impact of AI against :
- the complexity of the work
- the type of work being done - analysis, decision-making, and execution.
Based on the framework, the presentation argues for four possible futures:
- Creativity at the centre
- Digitalization of marketing
- Efficiency of marketing
- Impact of marketing
Furthermore, the presentation lists dangers and limitations inherent in the technology, as well as how agencies or individuals can get started to navigate the unknown future.
At its conclusion, it's argued that AI will likely have a substantial impact on the advertising and marketing industry. The agency business model is already under strain and will need to quickly adapt in light of significant threats posed by continued advancements in automation and generative AI models.
Fundamentals of Artificial Intelligence — QU AIO Leadership in AIJunaid Qadir
1. The document discusses Junaid Qadir's background and research interests which include ethics of AI, safety of AI, and mitigating antisocial online behavior.
2. It provides an overview of the fundamentals of artificial intelligence, including definitions of AI, the history and development of AI, and examples of modern AI applications.
3. The document then focuses on machine learning, describing supervised and unsupervised learning, deep learning, and reinforcement learning. It also discusses important concerns regarding bias, interpretability, privacy, and reliability in machine learning models.
The document discusses bias in artificial intelligence. It notes that AI systems inherit biases from human biases in the data used to train models. Word embeddings and machine translation tools often reflect common stereotypes like associating nurses with women and doctors with men. The bias can be introduced at each stage of developing AI systems from data collection and annotation to training models. Efforts are needed to increase awareness of biases, promote inclusion and diversity, and ensure explainability and accountability in AI.
While AI may take some menial jobs, it is unlikely to dominate upper-level or skilled blue-collar positions held by humans. Many laws have been enacted to protect citizen privacy from AI by requiring explicit consent for personal data collection and storage of data on devices rather than the cloud. As AI systems grow more sophisticated and potentially develop their own languages, the debate around according rights to intelligent robots may become a future issue requiring discussion.
There are two main types of chatbots: decision tree and cognitive. Decision tree chatbots use flowcharts of possible questions and answers while cognitive chatbots use artificial intelligence to understand language. Examples of chatbots include DoNotPay which helps with legal issues, KiK and KLM for customer service, and bots that can order food or provide government information. A video is presented showing what might happen if two chatbots had a conversation with each other.
GENERATIVE AI, THE FUTURE OF PRODUCTIVITYAndre Muscat
Discuss the impact and opportunity of using Generative AI to support your development and creative teams
* Explore business challenges in content creation
* Cost-per-unit of different types of content
* Use AI to reduce cost-per-unit
* New partnerships being formed that will have a material impact on the way we search and engage with content
Part 4 of a 9 Part Research Series named "What matters in AI" published on www.andremuscat.com
The document discusses how artificial intelligence will impact the future of work. It notes that by 2030, Gartner predicts that 80% of today's project management tasks will be eliminated as AI takes over. It also lists the top 10 jobs that are likely to be adopted by companies using AI and other emerging technologies by 2022. The document emphasizes skills like analytical thinking, active learning, and emotional intelligence as important for the future of work as jobs change. It provides references to additional reports on AI, automation, and the future of jobs.
For this plenary talk at the Charlotte AI Institute for Smarter Learning, Dr. Cori Faklaris introduces her fellow college educators to the exciting world of generative AI tools. She gives a high-level overview of the generative AI landscape and how these tools use machine learning algorithms to generate creative content such as music, art, and text. She then shares some examples of generative AI tools and demonstrate how she has used some of these tools to enhance teaching and learning in the classroom and to boost her productivity in other areas of academic life.
THE SCIENCE BEHIND EFFECTIVE FACEBOOK AD CAMPAIGNSunfunnel
http://unfunnel.com/facebook-ads-guide
A successful Facebook Ad is made of 2 components: a great design, targeted to the right audience. By analyzing over 100,000 real world ads we’ll show you what’s trending right now.
We not only provide you with the science and data behind a successful Facebook ad, but we also give you actionable best practices and highlight examples of companies doing it right.
Download this guide from Adspresso and HubSpot to learn how to create perfect Facebook ads based on real data on headlines, popular words, numbers and sentiments, and more!
One of the biggest mistakes businesses make when they first venture into content marketing is a lack of strategy. Often they adopt a 'one-size-fits-all' approach to their content marketing channels only to see their efforts dashed. The truth is what works on social media, does not necessarily work on search, and the reason usually boils down to how your audience uses these channels. Discover to how understanding audience's intent on Search and on Social Media can help you build a holistic content marketing strategy that works.
In this presentation by Daniel Hochuli, you'll learn:
- Why same content published on both search and social media often fails to deliver results.
- How to develop and optimise a content marketing strategy that best suits your digital channels.
- How to intelligently report content marketing success using audience metrics.
[WMD 2016] Karen X LLC >> Karen X Cheng "Facebook is completely changing vira...500 Startups
This document provides 10 tips for making a viral video, beginning with writing a catchy headline and understanding which emotions prompt sharing. It notes that videos on Facebook require different strategies than other platforms, advising to turn off sound, stand out in less than 1 second, and view on small screens. While clickbait can drive views, the goal should be creating content that genuinely engages audiences and converts them. Contact information is provided at the end.
Ready to sharpen your #copywriting skills? Here are 125 quick tips organized in 14 chapters—from veteran copywriter, creative director, and SlideShare keynote author Barry Feldman.
WordStream founder, Larry Kim, will reveal the strategies you MUST implement if you want to get 10x MORE VALUE from your paid social media advertising efforts!
Join the webinar to learn:
-How to drive exponentially more traffic to your content
-Tips to convert 3-5x more clicks into leads & sales - all for less than $50 per campaign
-Critical insights into how the algorithm of Paid Social Media REALLY WORKS
24 Awesome Infographic Ideas to Inspire Your Next Beautiful CreationPiktochart
Infographics are awesome, simply because they can capture and hold our attention so well - if done right. The best part is, there are so many great examples out there that we can draw inspiration from. Here are 24 infographic ideas that you can use to create your next beautiful creation.
How to Create and Use Snapchat's New Custom GeofiltersGary Vaynerchuk
Less than a month ago, Snapchat opened custom on-demand geofilters to everyone. Compared to other mediums, a custom Snapchat Geofilter is a branded impression on steroids.
Here's a guide explaining why this is such a great opportunity for your brand and a step-by-step guide on how to create one yourself. ;)
How to Create the Perfect Social-Media PostGuy Kawasaki
These are the slides that Guy Kawasaki and Peg Fitzpatrick used for a webinar hosted by Mari Smith. The purpose of the webinar was to help people create "the perfect posts" for social media. The presentation uses a classic top-ten format.
A Complete Guide To The Best Times To Post On Social Media (And More!)TrackMaven
Do you know the most effective times to post on social media, send an email, or publish a blog? We've broken down the data behind the most effective times to post content on Twitter, Instagram, Facebook, Content Marketing, and Email.
20 Facebook, Twitter, Linkedin & Pinterest Features You Didn't Know Existed (...HubSpot
The document outlines 20 hidden or lesser-known features of popular social media platforms like Facebook, Twitter, LinkedIn, and Pinterest. Some of the featured tips include saving links and articles to access later on Facebook, replacing ads with baby animal pictures on Facebook using a Chrome extension, embedding SlideShare presentations directly into tweets, and creating a photo collage directly in a single tweet on Twitter. The document also provides tips for adding hidden relationship notes on LinkedIn profiles and using trackable links on Pinterest that won't get flagged as spam.
6 Questions to Lead You to a Social Media StrategyMark Schaefer
It can be intimidating and overwhelming to try to develop a social media strategy, but if you follow through on these six questions, your strategy will reveal itself.
Go Viral on the Social Web: The Definitive How-To guide!XPLAIN
Creating a Viral Content success story has no recipe. It has a lot of variables, not all of which can be controlled by a Brand. However, this deck offers you the ideal How-To approach in creating tasteful, inspired Content that will help your message stand out from the information noise on Social Web and make people eager to share it around.
Rand Fishkin discusses why content marketing often fails and provides 5 key reasons: 1) Unrealistic expectations of how content marketing works, 2) Creating content without a community to amplify it, 3) Focusing on content creation but not amplification, 4) Ignoring search engine optimization, and 5) Giving up too soon and not allowing time for content to gain traction. He emphasizes that content marketing is a long-term process of building relationships and that most successful content took years of iteration before gaining significant reach.
The document discusses how entrepreneurs can effectively use social media with only 10 minutes per day. It recommends focusing on listening to understand audiences, engaging authentically by adding value to conversations, and sharing frequent, valuable content across multiple platforms. The key is to listen more than talk, always provide audience value, and adopt a "frequent snacks" approach to social sharing. With these efficient practices, entrepreneurs can better achieve their social media goals.
Be a Digital Trailblazer When Building Your Brand Carrie Kerpen
The document discusses the importance of personal branding, especially online, and becoming a "digital trailblazer." It provides 5 reasons for developing a strong personal brand, including that jobs may not be permanent and others are searching for you online. It encourages the reader to think about what makes them unique and compelling and how to tell their story succinctly across social media platforms. Examples are given of digital trailblazers leveraging different networks and some resources are listed to help readers craft their personal brand online.
What's the ROI of a Piano? What's the ROI of a YouTube channel? What's the ROI of anything!? After you read this deck you'll be able to answer all these questions easily.
“If you were to give a one-sentence tip to a small business owner just started out with social media, what would you say?”
That’s the question we’ve been asking a lot over the last few weeks.
We’ve asked: business owners, marketers, social media experts, bloggers, entrepreneurs, best-selling authors, and a ton of other people who have achieved success on social media.
Most stuck to one sentence. Some cheated a little.
But all provided helpful tips that any business can use when getting started.
Now, it’s your turn! “If you were to give a one-sentence tip to a small business owner just started out with social media, what would you say?” Let us know on our blog: http://ow.ly/A1gr1
The document describes how Tourism Australia has created the "World's Biggest Social Media Team" by leveraging user-generated content from millions of fans and followers who share their travel experiences and photos from Australia on social media platforms. Tourism Australia focuses on creating platforms where fans can share stories themselves rather than broadcasting messages, and makes fans the heroes by featuring their content. This approach has helped grow Tourism Australia's social media presence and make Australia a more sought-after travel destination through word-of-mouth recommendations.
Bot Boom: What marketers need to know about chatbots now - Erin Bury - Tech F...BookNet Canada
Chatter about chatbots reached a fever pitch in 2016, with brands including Sephora, Taco Bell, and KLM jumping on the bot bandwagon. This presentation is designed for marketers and entertainment brands who are struggling to understand how to use bots for their business, highlighting what they are, why they’ve become so popular, and how to leverage them for customer service, content delivery, e-commerce, promotions, and branding. It also highlights a case study of TIFFBOT, a movie-loving chatbot built in partnership with the Toronto International Film Festival, offering takeaways for marketers based on its success.
Botgun is a chatbot platform that allows businesses to create and manage chatbots without coding or infrastructure. As mobile apps become more numerous, chatbots provide an alternative way for companies to engage customers without developing separate apps. Botgun offers chatbot templates for common business types like restaurants that allow customers to make reservations, check availability, and find nearby locations. It utilizes a freemium business model where basic features are free and additional capabilities are available through a monthly subscription per active user. The platform aims to make it easy for businesses of any size to participate in the growing chatbot economy dominated by Facebook Messenger, WhatsApp, and other messaging services.
Chatbots, and how will Microsoft help us with this?PVS-Studio
This overview article is devoted to the study of a trend which is growing rapidly in popularity in the IT industry - chatbots, and the role of Microsoft in their development process. The article will cover the history of chatbots, peculiar properties of bots, the main, and also some unexpected spheres of their application, perspectives and technology limits.
We have deliberately chosen Microsoft as the main platform for comparative research. The company does a lot of work in the field of promotion and development of intelligent bots. One of the main steps in this direction is a framework for creation of custom bots Microsoft Bot Framework platform - independent and open source; Microsoft presented it at the Build 2016 exhibition.
The document discusses the rise of conversational commerce powered by bots. It predicts that by 2020, bots will facilitate 40% of mobile interactions and transactions as the post-app era begins. Several companies like Microsoft, Facebook, and Slack are shifting their focus to bots and chat-based platforms. Bots allow brands to have intuitive, intelligent, and contextual conversations with billions of users on messaging platforms. This shifts business operations to a new model of conversational commerce where micro-moments can be tapped into through bots.
Have you always wondered how chatbots work and what possible use cases they have? Go through our insightful report and feel free to contact us in case you want to know more!
The Chatbot Imperative: Intelligence, Personalization and Utilitarian DesignCognizant
To boost business outcomes and deliver superior experiences, chatbots must quickly deliver responses that speak directly to individual human needs and apply meaningful responses to evolving requirements over time.
Bot will help chatting platform become more than just chit-chat tool. Online communication and technology are turning from “Mobile-first” into “AI-First”
In 2016, Facebook, Line and WeChat all introduce their Bot API integrated with their platforms. This make the world start interesting BOT more than ever. Beside, in F8 conference, Facebook tells that ~90% of our time on mobile is spent on email and messaging platforms and overtaken social network already.
We are now living in times where messaging context is slowly becoming a new model of publishing. Conversational apps grow faster than social networks.
Hence our interest and new report around the topic of CHATBOTS.
“App fatigue is real” and using a chatbot for building a relationship with customers feels more accessible, as it is like talking to a “real” person while an intimate, one-on-one interaction which is de-cluttering our mobile experience at the same time. It is also just cheaper to prototype an build a chatbot service rather than create a standalone smartphone app for a brand or business. If done right, it can definitely deepen meaningful relationships.
Global Messaging Trends: WeChat, Facebook, Bots, and AppsAndrew Schorr
Grata's keynote presentation at CHat Beijing April 24, 2016 discussing the latest trends in messaging. The other presentations from the event can be found here: http://chinachannel.co/chat-beijing-presentations
From SMW: "At a Social Media Week London session, Ben discussed what Bots are and how they are changing the face of social, not only for social channels but also for consumers themselves, shifting how we fundamentally work with social, online and services."
Chatbots. Where it came from and where it's going.Joey Rigor
Chatbots have come a long way in 50 years. The first chatbot, called Eliza, was developed in 1966 and used simple pattern matching to hold conversations. Now, major tech companies are integrating chatbots into popular messaging platforms like Facebook Messenger, making them accessible to billions of users. While early chatbots introduced by Facebook still have limitations, the technology continues to improve. In the future, chatbots could perform tasks like providing insurance quotes, assisting with accidents, or listing available jobs directly within messaging applications. This integration could significantly disrupt how customers interact with businesses.
1) Messaging apps have become some of the most widely used apps globally, surpassing social media in some cases.
2) Messaging apps are becoming platforms for interactive bots that can provide information to users, and some companies are exploring using bots for advertising and customer communication.
3) Brands may see opportunities to use messaging bots and apps to directly reach customers where they spend their time and to provide services like locating nearby stores or redemption centers.
Using artificial intelligence and more specifically bots, in social media, communicating with customers and what its impact will be for humans in customer service.
Messaging apps have surpassed social networks and they now aim to change the way brands communicate with consumers. An overview about the use cases and the technology that today is powering this once in a decade shift.
WeChat, the shape of the connected ChinaFabernovel
Impressive, intriguing China is all too often dismissed as a source of inspiration for being “too different”. Yet over the past decade, China has undergone unprecedented change as a result of the implementation of protectionist economic policies. No longer the world’s sweatshop, the country is now the international epicenter of technological research & development.
Bots are software programs that automate online tasks like booking tickets or responding to customer service queries. Chatbots in particular operate within messaging apps to respond to user questions. As messaging apps grow in popularity, more people are using them to interact with brands through chatbots. This provides an opportunity for scalable and low-cost customer service. It also allows brands to engage customers through a familiar channel as people now spend over 30% of their time on smartphones using Facebook and messaging apps. As chatbots become more integrated with voice and expand their capabilities, they have the potential to significantly change how users get information and take action online.
Social Web and Email Marketing: How Facebook Messenger is Changing the RulesDenys Malengreau
Talk at the Email Summit (www.emailsummit.be) on the near impact of bots on the social Web.
► Date: 10 June 2016
► Venue : The Hotel Brussels - www.thehotel-brussels.be
November's 140 characters you have to rememberWAX Interactive
Or should we say 280 since @Twitter has doubled the max number of #characters allowed in one tweet. Enjoy some unmissable social media figures and trends.
The document discusses the success of WhatsApp and key lessons from its journey. It describes how WhatsApp's mission-driven founders focused on building a simple, reliable cross-border communication product and adopted a freemium model. This led to rapid growth through strong network effects as users drove innovation and adoption across platforms. The founders' focus on privacy and an ecosystem approach helped WhatsApp scale globally before being acquired by Facebook in a deal that strengthened Facebook's presence in Asia.
Topbots Present: 110 Brands Driving Innovation with BotsAdelyn Zhou
Here are how top brands are using bots for marketing and customer service. These bots are evolving all the time and many are now cross platform.
Here are the 110 brands innovating with bots per category:
1. Beauty - Sephora, Estee Lauder, CoverGirl and Katy Perry's Mad Love
2. Consumer Goods - Unilever, Absolut, Hellmann's Campbell's Kitchen, Miller Lite and Johnnie Walker
3. Entertainment - Activision, Mattel, Blizzard's Hearthstone, Disney, Fandango, Marvel's Doctor Strange, Stubhub and Universal Studios
4. Fashion - Victoria Secret Pink, Tommy Hilfiger, British Vogue, H&M, Burberry and American Eagle's Aerie
5. Finance - Xero, Transferwire, RBS, Paypal, NerdWallet, Fidelity, CapitalOne and Bank of America
6. Food and Beverages - Wingstop, Whole Foods, Taco Bell, Starbucks, Pizza Hut, Open Table, Jack in the Box, Domino's, Burger King and Subway
7. Health - Health Tap, Fitbit, Boston Children's Hospital, Baidu, Medwhat, Oscar Health and BabyCenter
8. Insurance - AllState
9. Media and Publishers - Wall Street Journal (WSJ), The Washington Post, Today Show, TechCrunch, NY Times, NPR, NBC, Harvard Business Review, Fox News, Forbes, The Economist, CNN, BBC, Quartz and The History Channel
10. Real Estate - Trulia
11. Retail and E-commerce - Uniqlo, Nordstrom, Macy's, eBay's ShopBot, Casper and 1-800-Flowers
12. Social Goods - WWF, Unicef and HelloVote
13. Sports - theScore, Sports Illustrated, NFL, NBA, Toni and Copa 90
14. Travel and Hospitality - Skyscanner, Hotels.com, Marriott, Kayak, KLM Royal Dutch Airlines, Expedia, Hipmunk, Lufthansa, Cosmopolitan Hotel and British Airways
15. Automotive - Uber, Lyft, KIA, Hyundai and Ford
16. Utilities - UPS, The Weather Channel, Staples and Hewlett Packard
17. Others - Duolingo, Yahoo, Microsoft, Trolli and The White House
Are there any other brand bots that should be featured here? If so, please share in the comments below.
Similar to Why Social Media Chat Bots Are the Future of Communication - Deck (20)
ENGAGE 2017 Prague - The Changing World of SocialJan Rezab
This years Engage was in the theme of understanding social marketing and my talk was about finding out the engagement difference on Facebook and Instagram. While Facebook of course is happy about both platforms, and of course on a per-user basis, we know Instagram is more engaging - yet still its interesting to learn and break down the data into categories.
Social Media Platforms, Insights & Data - Engage Bali 2016 by Jan RezabJan Rezab
This document provides an overview of social media usage and trends. It shows statistics on the popularity of apps like Facebook, WhatsApp, and Instagram by country. It also analyzes content and engagement trends on Facebook, finding that media companies create better content and that brands should take a more media-like approach. Additional sections cover trends on Instagram, video watching behaviors, customer service on social media, and the rise of chatbots.
Social Trends & Data - Jan Rezab at Engage Prague 2016 Jan Rezab
Jan talking about social media and showing how it impacts current media, brands, and general business ecosystem.
Jan dives also into social messaging bots.
See full video on Slideshare or YouTube: http://www.slideshare.net/jan.rezab/content-meets-data-social-media-trends-jan-rezab-at-engage2016-prague
Top Productivity Working Hacks by Jan RezabJan Rezab
This document provides productivity tips from Jan Rezab, a serial entrepreneur. Some key points include:
- Manage time by thinking in "blocks" of one hour and maximizing productivity in each block.
- Use tools like Wunderlist, Podio and Slack for communication and organization in addition to email.
- Design meetings purposefully with clear agendas and action items. Follow up immediately.
- Find ways to be productive during activities like driving or flights by taking calls or responding to emails.
- Hiring an excellent assistant can help optimize schedules and respond to urgent requests so the entrepreneur's time is freed up.
Internet Trends 2015 - Selection of social media trends with additional data ...Jan Rezab
The rise of mobile, social media, video, social messaging platforms, and the strength of social media.
All unmarked data are from original Mary Meeker's report: http://kpcb.com/InternetTrends
Trend shows important growth with Wechat, Whatsapp, Sina Weibo, Meerkat, Periscope, and other platforms.
This is why video is the most important shift for social marketersJan Rezab
Video is increasingly being shared on social media platforms like Facebook rather than YouTube. Data from January 2014 to September 2014 shows a rise in the share of video posts on Facebook compared to other sites like YouTube and Vimeo. Discovery social networks that allow video to be shared through a main feed, like Facebook, have an advantage over delivery-only networks like YouTube that rely on external linking and sharing. More content creators are directly uploading videos to Facebook for distribution rather than relying on YouTube.
Socialbakers launched its first version in 2009 and continued developing new versions each subsequent year, releasing version 3 in 2011 and 2012, version 3.5 in 2013, and version 4 in 2014, with plans to launch version 5 in December 2015.
This document summarizes the Engage 2014 conference on social media. It discusses how brands used social media during events like the World Cup, the rise of platforms like Instagram for brands, and how video is becoming more prominent on Facebook. It also outlines the stages of social media maturity for brands, from early adoption to integration, and how social media measurement has evolved from basic metrics to evaluating return on investment. Finally, it introduces new tools from Socialbakers like content detection and a Social Health Index to help brands improve their social media strategies.
Top priorities in social media for CMOs and CEOsJan Rezab
Top priorities in social media for top management, CMOs, CEOs, and others. Social marketing at the top management level is difficult, and knowing what to focus on is key.
Vision of Social Media Marketing by Jan Rezab (ENGAGE 2014 London)Jan Rezab
The document discusses strategies for social media marketing. It outlines the evolution from the early stages of just setting up social media profiles and basic reporting to becoming truly "socially native" organizations that integrate social media throughout all business functions. Key points discussed include the decline of organic reach on platforms, the need to focus on paid social advertising, merging of content strategies across platforms, and using metrics and analytics to optimize social media performance rather than just report on it.
Socialbakers launching Analytics for VkontakteJan Rezab
Vkontakte Analytics is launching to provide social media analytics and insights for Russian customers. The tool offers key metrics dashboards, content analytics, and benchmarking against competitors. It provides actionable insights to improve social strategy and content. Socialbakers ensures data quality and offers dedicated support from their Russian team to help customers better understand and optimize their VK presence. The VK analytics tool is available now to help customers analyze what content works and provide reporting to management.
Socialbakers Proxxima Jan Rezab in Sao PauloJan Rezab
The document discusses new approaches to measuring social media marketing. It highlights that social media is fast-moving and new metrics are needed. It provides examples of how brands like Samsung Canada and Nestle are using social media for customer service and engagement. The document advocates establishing a measurement framework that goes beyond traditional metrics like likes and fans to also measure engagement, responses, and return on engagement. It discusses how the social media landscape is evolving and both software analytics and custom solutions are needed to help companies fully adopt social media measurement.
This document discusses metrics for measuring return on investment (ROI) in social media. It notes that the average Facebook user is a fan of 37 pages and likes 36 posts per month compared to a brand's average of 7 posts. Return on engagement (ROE) is an alternative metric to ROI for social media. It also provides examples of companies like KLM that have achieved a high ROI through engaged customer service on social platforms.
This document discusses the passionate environment for next generation mobile services. It notes that mobile is about people, communication, targeting, money, passion and services. It envisions a future where application providers are central, and users have freedom of choice between different manufacturers and content providers. For this passionate environment to grow, content and mobile operators need to work together to lower data costs and remove caps in order to empower developers and users.
Multiparty Mobile Prague Mark Linder Final (Nx Power Lite)Jan Rezab
1. For mobile marketing to truly take off, it needs to prove its effectiveness to advertisers and provide value to consumers as an emotional experience, rather than just focusing on utility.
2. Mobile marketing should be more about passion than just utility. It should create emotional connections between brands and people.
3. Mobile devices are deeply personal and connect people to their interests and relationships. Mobile marketing needs to view people in a multi-lateral way and focus on building passionate relationships rather than just making sales.
The document discusses mobile shopping, noting that many US companies already offer it and over 9 million people use mobile shopping via their phones. It also mentions Paypal offers mobile payments and promotes Partners Day, urging people to be mobile and not look like the sad person in the image provided. It provides contact information for Jan Rezab at hungrymobile.com.
Mobile advertising has grown significantly from 1998 to 2008. During this period, mobile phones evolved from basic calling devices with limited memory and speed to powerful smartphones with large storage, fast processors, and internet access. As mobile internet usage increased worldwide, surpassing fixed internet by 2010, the mobile advertising market also expanded rapidly. Mobile ads can now be highly targeted based on factors like location, demographic information, and user behavior to deliver more relevant messages. However, mobile advertising is still developing and building partnerships and customized content will be important for its continued growth.
This document compares mobile advertising players between 2004 and 2008. In 2004, the mobile advertising market was in its infancy with few players. By 2008, the mobile advertising market had grown significantly with many new entrants and established companies expanding into the mobile space. Overall, the document shows the rapid growth and increasing popularity of mobile advertising between 2004 and the mid-2000s.
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Mila Sobolov’s Journey into the Digital Realm.pdfBlog Eternal
In the huge world of online personalities, where there’s tons of stuff to watch and follow, there’s someone who really catches attention — Mila Sobolov. She’s into modeling, and her online world is super interesting because she’s really creative, and funny, and she always keeps you guessing.
Boost Your Brand: Social Media Marketing Guidetusharoshrink
Social media marketing means using social media platforms for promoting goods, services or brands. This means producing custom content, interacting with your followers on social media and engaging organic traffic when it comes to paid promotion. The main aims being to develop a community around the brand alongside creating relationships with potential customers and attracting attention, leads, and sales.
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3. 2016 - THE YEAR OF BOTS
MANY MAJOR MESSENGERS LAUNCH BOTS
May 2016
SKYPE
600M Users
Web bots only
March 2016
KIK
200M Users
June 2015
TELEGRAM
100M Users
April 2016
FACEBOOK
MESSENGER
900M Users
5. 4 Largest
Social Networks
4.1 BILLION USERS
around the world are on
Instant Messaging apps
Sources: BI Intelligence, Jan. 2016 and Statista, April 2016
MESSENGERS SURPASSED SOCIAL
4 Largest
Social Messaging Apps
7. Facebook is at the very beginning - it is a “BETA” of bots and needs to evolve
Bots really are just newly hatched…
Facebook
Messenger
Telegram
LAUNCHED BOTS April 2016 March 2016 June 2015
OWN BOT STORE just links since 2016 since 2015
INPUT
Galleries selection
(3 options)
Keyboard + Links
(many options)
Keyboard + Links
(many options)
GROUP CHAT
OWN IDENTIFICATION Own Kik.js
BILLING Partner
8. WhatsApp is the world’s #1
messenger with 1 Billion
users and it doesn’t even
have messaging bots yet.
But even WhatsApp has
declared already (Jan ’16)
that they will include
business/brand
communication options
sooner than later.
9. KLM
Sephora
AliExpress
CNN
GOOD EXAMPLES
OF WORKING BOTS SO FAR
All of them still need major improvement
in terms of UX / MX (Messaging Experience) / BMX (Bot Messaging Experience)
Skyscannner
TechCrunch
NBA
10. EVOLUTION OF BOTS
MOVING FORWARD
2016
Bot
Compatibility
On all
Platforms
2 – 5 Years from Now
Majority of daily
mobile tasks
become bot-
assisted
2015
Bots Launch
In First Social
Platforms
Next 18 Months
▪ Users learn to adopt
and use bots
▪ Companies continue
to develop bots
11. BIGGEST TOPIC: eCommerce
KIK
MESSENGER
FACEBOOK
MESSENGER
WECHAT
/ WEIXIN
LINE WHATSAPP
OWNER
Ted Livingston, Union
Square Ventures,
RRE, Spark Capital,
Tencent
Facebook
Tencent Naver Corporation Facebook
ACTIVE
USERS
80 Million 800 Million 650 Million 215 Million 1 Billion
USE OF BOTS AND AI
80 promoted chat
bots
Testing M, an
assistant that carries
out tasks
Huge list of retail
partners
Reportedly working
on a digital butler
None
CAN YOU
HAIL A CAB?
DEMOGRAPHIC
North American
Teens
North American
Teens
Asian, mostly
Chinese,
25-34 years old
Asia-Pacific & Middle
East,
16-44 years old
Latin America, Middle
East, Asia, 16-54
years old
12. BIGGEST TOPIC: eCommerce
eCommerce is by far the best bot
use-case, ranging from ordering
food, flowers, shoes, fashion,
accessories, flights, hotels, and all
other services.
The rise of bots will be fueled
largely by services & commerce.
13. CHAT BOTS MEET ASSISTANTS
CHAT BOTS
&
CHAT BOT
PLATFORMS
PERSONAL
ASSISTANTS
Siri, Google
Assistant,
Microsoft Cortana
HARDWARE
PLATFORM
Mobile & Desktop,
Amazon Echo, …
CENTRAL,
PLATFORM,
OPEN
ARTIFICIAL
INTELLIGENCE
AKA “BOT NET”
14. THE FUTURE OF BOTS IS IN AI
THE BASIC
Keywords & Commands
THE SIMPLE
Support decision making
THE PERSONAL
Personalisation and NLP
THE COMPLEX
Turing Test
1
2
3
4
NARROW AI
GENERAL AI
15. A relatively new and very competitive playfield for both companies.
What about Apple?
GOOGLE vs. FACEBOOK
GOOGLE’S FUNDAMENTAL
ASSETS
Android, Google Search,
Google Chat App Allo, Google Now.
Google could easily use Android to
make its functionality more deeply
native and build a bot platform over
that.
FACEBOOK’S
FUNDAMENTAL ASSETS
WhatsApp, Messenger,
and its Bot Store
Facebook could use the platform
element to empower other
developers and brands to win.
16. BOTS
Standalone conversation-machines,
pushing boarding passes, status
updates and other automated
messages. No humans involved.
ARTIFICIAL
INTELLIGENCE
Beyond bots. Using smart
data to always learn and
improve. Support agents with
suggested answers, use data
collected on the customer to
give
a personal, fast and correct
answer.
17. KLM BOT FOR FACEBOOK MESSENGER
Used more than 115.000 times in the first month!
BOOKING CHECK-IN BOARDING PASS
18. SOCIAL
FIGHT AT THE TOP LEVEL
Mark Zuckerberg announces building
his own “J.A.R.V.I.S“
20. IT’S ONLY THE BEGINNING
Very few bots are up and running, and the ones that are, are not
exactly brilliant. We need a quick evolution of smart bots that are able
to carry out more elaborate operations in fewer steps.
21. Facebook’s approach to
building a semi-open
platform
vs.
Google’s closed
“Google NOW” ecosystem
WALLED GARDEN?
The question is which of them will turn out to be best?
25. Bots are becoming
the #1 thing in digital business
We will build a bot net
which will help a majority of daily mobile tasks become bot-
assisted
26. For more insights follow
janrezab
on the these channels:
BUILD YOUR OWN BOTS!
Subscribe to Social Media
Minute Channel on YouTube,
every Monday morning