You can sell books on Google Play in many countries/regions. You can also set up your books to sell automatically when a new country/region becomes available.
Set up sales territories
Important: If you created your account after July 2014, you may have a default sales territory set up for worldwide rights.
To sell in a country/region:
- You must list the country/region in one of your sales territories. You can list countries/regions where you have the rights to sell books, even if Google Play isn't available there yet.
- Your book must have an active sales territory and a local price. Learn how to set a price for your book.
- Go to Google Play Books Partner Center.
- Sign in to your account.
- Go to the Payment Center.
Turn on currency conversion
Important: If you created your account after July 2014, currency conversion is turned on by default.
Currency conversion automatically converts the price of your book to the local currency of a country/region. You can also convert the price to the local currency with ONIX or a spreadsheet.
- Go to Google Play Books Partner Center.
- Sign in to your account.
- Go to the Payment Center.
- At the bottom, open currency conversion settings.
- Select Turn on currency conversion.
Learn more about currency conversion.
Set prices for your books
To sell a book in a country/region, set a price for your book in the local currency. You can set this price in the "Pricing" tab, in ONIX, or with a spreadsheet. To convert your prices from another currency automatically, turn on currency conversion.
If currency conversion is turned on, you must set a price in at least one currency. Then, you can specify the countries/regions where you want to convert your price.
To convert the price of your book in a spreadsheet:
- Go to your Book Catalog.
- Download a spreadsheet of your books.
- Open the spreadsheet.
- In the price columns, set the price of your books.
- With these formatting guidelines, edit the list of countries/regions.
Important: If you don't have the rights to sell a book in a country/region listed in your sales territories, remove that country/region from the list.
Example
| Scenario | Sales territories | Countries/regions with prices |
| You have rights to sell your books in all countries/regions | WORLD |
WORLD |
| You have rights to sell some of your books in the US and Canada, and some of your books in the US | CA, US |
For books sold in the US:
For books sold in both countries/regions:
|
Remove manual prices
If you don't set a manual price in the "Pricing" tab, in ONIX, or with a spreadsheet, prices from the currency conversion tool will apply. To use automatically converted prices, remove the manual prices for a country/region.
- Go to your Book Catalog.
- Download a spreadsheet of your books.
- Open the spreadsheet.
- In the price columns, enter "**" in the rows with book information.
- Upload your modified spreadsheet. Your converted prices will replace the manual prices.