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MerchandiseLos Angeles Times

Merchandise
Sell furniture, appliances, clothing, etc with a classified listing in the Business section and online on latimes.com
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Ideal For

Anyone looking to sell individual merchandise items

Price
Starting at $11.00
What you get
  • Print classified listing in the Business Section
  • Multiple designs available
  • Full, regional east or west distribution available
  • Online at latimes.com
  • Sample Print Ad
    Sample Print Ad
Deadlines
Print Deadlines vary by the day of the week. The calendar used for scheduling your ad will only display start dates that are not past deadline. The deadlines are as follows:
To see Ad on... Submit By
Sunday Friday 2PM
Monday Friday 2PM
Tuesday Monday 9AM
Wednesday Tuesday 9AM
Thursday Wednesday 9AM
Friday Thursday 9AM
Saturday Friday 9AM
Size

One column listing with multiple format choices

Reach
  • Full Run Distribution: This option allows your ad to run any day of the week, including both Saturday and Sunday.
  • East or West Zones:  This option allows your ad to run ONLY on Sundays.
Los Angeles Times  reach map: East and West zones
Los Angeles Times
Los Angeles Times
Reach details

#1 news platform in Southern California, delivering a larger audience than any local newspapers, websites, TV and radio stations.

East
Reach details

East Zone

  • Weekday readership: 684,644
  • Saturday readership: 619,573
  • Sunday readership: 1,078,454

Circulation by Day-East Zone-Print

  • Monday 200,795
  • Tuesday 200,922
  • Wednesday 200,984
  • Thursday 239,641
  • Friday 238,577
  • Saturday 237,410
  • Sunday 299,425

To see a detailed map, click here

Full Run
Reach details

Full Run

Circulation

  • 358,000

Demos:

  • Male – 54%
  • Female – 46%
  • Median HHI: $ 83,000
  • 88% more likely to have a household income $250K
  • 1 of 3 readers with HHI $100K+
  • 74% are college educated
  • 2.5x more likely to own a home valued $1MM+

Sources: Circulation: Q3 2019 AAM Quarterly report, Demos:  Scarborough LA 2019 R2

To see a detailed map, click here

West
Reach details

West Zone

  • Weekday readership: 757,400
  • Saturday readership: 739,161
  • Sunday readership: 1,532,239

Circulation by day - West Zone-Print

  • Monday 220,775
  • Tuesday 220,914
  • Wednesday 220,982
  • Thursday 263,486
  • Friday 262,316
  • Saturday 261,032
  • Sunday 468,454

To see a detailed map, click here

Latimes.com

latimes.com is a national powerhouse, attracting over 87 million monthly unique visitors and generating over 180 million monthly page views.  We reach more visitors than top news sites:  BBC, VOX, Bloomberg, Reuters, Time, U.S. News and more.

Source:  Google Analytics, March 2020

Many advertising options are available through our self-service site, however, there are products, categories, sizes and packages that are not available through self-service. Self-service supports small business needs so not all customers qualify through this program. Please reach out to our Advertising Team for general rates as these rates are not published. If you have any questions or need assistance, please contact us or see our media kit.

Ads are non-refundable after deadline.