Kayleigh Barber

Media Editor

kayleigh@digiday.com

Publishing on the Blockchain

Why Yang Adija gamified NFTs to encourage Turner Sports’ audience to embrace the blockchain

by Kayleigh Barber
Publishing on the Blockchain

Decrypt Studios is selling brands and creators on producing NFTs and metaverse presences without worrying about the technical legwork

by Kayleigh Barber
Modern Newsroom

‘It’s too early to sell’: Why Axios is set on investing in internal growth, versus pursuing M&A in 2022

by Kayleigh Barber
Content & Commerce

‘Becoming a direct-to-consumer company’: How Condé Nast’s Pamela Drucker Mann is focusing on innovation in 2022 after the best revenue year in a decade

by Kayleigh Barber
Content & Commerce

Blavity to continue building its virtual event model in the metaverse after successful AfroTech

by Kayleigh Barber
Marketing on TikTok

How 2021 taught Gallery Media to quickly adapt its TikTok playbook

by Kayleigh Barber
Subscriptions

Inside the in-person return of Pop-Up Magazine and how the storytelling tour rekindled a community of fans

by Kayleigh Barber
The Programmatic Publisher

How small Black- and Latinx-owned print publications created digital advertising businesses through the Google News Initiative

by Kayleigh Barber
Beyond Ads

‘We are the media company’: Sportsbooks are spending millions on media deals, but publishers should hedge their bets

by Kayleigh Barber
Member Exclusive

Digiday Guide: How publishers and marketers can use the blockchain in their businesses

by Kayleigh Barber
Advertising Week

Marketers are going beyond the individual and using personality to sell at Advertising Week

by Kayleigh Barber
The Great Diversification

Axios has made $1M in revenue from its eight-month-old software licensing business

by Kayleigh Barber
Content & Commerce

How Well+Good is using its newsroom’s knowledge to steer its commerce business

by Kayleigh Barber

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