The campaign includes the release of a new collection of spring sunglasses.
Taking nods from cycling and winter sports, the two styles launch today online and at retail.
Italian eyewear producer Thélios plans to roll out frames in recycled acetate in 2022.
A portion of the proceeds will be donated to the Vision Council’s Open Your Eyes Scholarship.
Restrictions on large gatherings in New York prompted show organizers to move VEE’s location to Orlando, Fla.
The Italian eyewear company Thélios, a joint venture between LVMH and Marcolin, is launching Dior and Stella McCartney collections for spring, as well as its own new proprietary brand.
The eyewear is reimagined by singer Jesse Jo Stark, daughter to the brand’s founder.
Exports of sunglasses and prescription frames in 2020 are expected to drop 25 percent.
The athlete worked with his wife Claire on the 12 frame Kittle Collection.
The deal with the performance eyewear brand includes sunglasses as well.
The actor has created a line of frames for Privé Revaux inspired by his character in the Disney Pixar film “Soul.”
The line drops on Nov. 20.
The brand is looking to grow from a handbag label into a lifestyle one and expand its international footprint.
Riding on this trend, Zaha Hadid Design has unveiled a collaboration with China’s emerging spectacle maker The Owner.
Investments in design, technology and retail are keeping the sector buzzing despite the uncertainty and challenges of the markets.
