The former P&G, Coca-Cola and Revlon executive sets his sights on the underserved men’s hair color market.
She was formerly the vice chairman of the professional hair care company.
“We have a completely different business than we had 18 months ago.”
The Belfast-based hair and skin care-maker was launched in 2019.
It’s a vegan hair mask made for all hair types, said Appleton, who works with the likes of Jennifer Lopez, Ariana Grande, Dua Lipa and Katy Perry.
The 3,500-square-foot barbershop near Ohio State also houses a content production studio for celebrity barbers to produce content.
Hairstylist César DeLeön Ramirez also joins JPMS, as the hair care company’s brand ambassador.
The consumer firm will use the Revlon brand on hair-care appliances and tools for a long, long, long time.
The actress and brand creator shares her mission and celebrating “the joy, the beauty, the importance and the power” of Black women and people of color.
The launch is available today and enters select retailers on Nov. 1.
Annie Young-Scrivner will start in the role once KKR acquires 60 percent of Wella from Coty Inc.
“For TRESemmé, it was a no-brainer to say, ‘where could we help?’ And that we could make this pledge, $100,000, to help women in cosmetology.”
The business makes supplements meant to reduce hair loss.
The back-end debut of custom machinery will allow the hair-care brand to expand.
