Sportsโ New TV Formula: A Special Report
Sports are at a critical point. While TV viewership is in a clear state of decline (though still sizable), younger fans are embracing new ways of engaging with leagues with decreasing importance…
A deep dive on how networks can counter sinking viewership and fire up new fans
Sports are at a critical point. While TV viewership is in a clear state of decline (though still sizable), younger fans are embracing new ways of engaging with leagues with decreasing importance…
While the global pandemic has been a frequent disruption to pro sports since nationwide lockdowns brought many industries to a standstill in the spring of 2020, statewide legalization of sports…
Which streaming platforms consumers spend their time on willย?without a doubt remain one of the biggest areas of concern for media businesses in 2021. Just look at how Discovery and ViacomCBS are…
The U.S. is in the midst of the third wave of COVID-19 infections to hit in 2020. The media and entertainment industries have been transformed this year due to social distancing measures, with…
The business of marketing content moved away from traditional pillars like billboards and 30-second spots long ago. Digital platforms are taking an increasing portion of budgets in order to spread…
Life in the era of "peak TV" means not just an ever-increasing number of TV shows being produced, but an ever-expanding number of TV networks and streaming services to watch them on, ranging from…
Nobody gets to be just a celebrity anymore. Whether you make movies, star in a reality television series, top the music charts or choose to share your passions via video platforms or in some other…
In his 1983 memoir "Adventures in the Screen Trade," Oscar-winning screenwriter William Goldman famously observed that in Hollywood "nobody knows anything." By that he meant no one involved in making…
"Pivot to video" was the catchphrase that came to define that woeful period several years ago when too many digital publishers thought they could churn out multimedia as a magnet for ad revenue, only…
In the mid 20th century, prognosticators foresaw a near-future where ordinary people would traverse the skies in flying cars and jetpacks. That future never came, but something similar occurred in…
Linear free ad-supported streaming TV (FAST) is booming. Four new services have been, or will be, introduced since 2019. Big media giants ViacomCBS and Comcast have bought Pluto TV and Xumo…
It will take years for the world to truly understand the many ways the pandemic has transformed society. As the media and entertainment sectors go, the changes were evident immediately as the virus…
Exhibitors have been dealt a crushing double blow by the pandemic, which has forced theater closures and increased usage of the video streaming services that had already been taking a more prominent…
In the grand scheme of how a global pandemic will reshape the future, there are more profound issues to consider than the impact COVID-19 is having on the media and technology businesses. But even as…
One of the hottest media business storylines to emerge in recent times has been the intensifying chase for podcast listeners. Publishers like Axios, BuzzFeed, Barstool Sports, the Guardian, Wall…
There is no battle being waged in entertainment right now bigger than the so-called "streaming wars." That's why Disney has repeatedly referred to the launch of Disney+ as its "highest priority," and…