Reports
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Understanding the Sports Data Challenge
What you need to know to survive the next decade
World Class Sports Hosts 2019
World Class Sports Hosts is SportBusiness’ essential guide to the major players and burning issues in sports event hosting.
SportBusiness Postgraduate Course Rankings 2019
SportBusiness' annual survey of the world's best postgraduate sport administration degrees returns for an eighth year.
World Class Sports Hosts 2018
World Class Sports Hosts is SportBusiness’ essential guide to the major players and burning issues in sports event hosting in 2018,
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SportBusiness Consulting Global Media Report 2018
The 2018 edition of the SportBusiness Consulting Global Media Report is now available.
Market analysis | Sport in the United States – can it attract more international sponsorship?
Sport sponsorship now operates as a global marketplace, with brands around the world regularly aligning themselves with sports properties in foreign markets
Market analysis | Broadcast revolution: the impact of digital players on the sports rights landscape
Market Analysis from SportBusiness Consulting
Introduction
Features
Sponsorship Works 2018
Welcome to Sponsorship Works 2018, the 13th edition of the publication.
This year’s Sponsorship Works brings you 17 case studies of best practice sports sponsorships from around the world. It
SportBusiness Postgraduate Course Rankings 2018
Browse the sections of the report
The Top 40
US schools still leading the way
European universities continue to innovate and inspire
Learning online – a modern approach to higher education
Ultimate Sports City 2018
London has reclaimed its crown as the world’s Ultimate Sports City. The award was once again handed out at the SportAccord convention, which this year took place in Bangkok, Thailand.
The Fan XP report
It has become a well-worn truism that live sporting events are no longer just competing with each other for a potential audience member’s time and attention, but with myriad other forms of entertainment.
The OTT report
The next big thing in almost any market is reliably hailed “the Netflix” of whatever sector is being disrupted by its new distribution model. Th
Report | Can women’s sport build on a year of promise?
Browse the sections of the report
Appetite for disruption: Inside We Are Disrupt, a female-focused sport marketing agency
TVSM Global Report 2017
The annual TVSM Global Report uses the data from TV Sports Markets Rights Tracker to put a figure on the global value of the sports media rights market
Artificial Intelligence and Sport
Artificial Intelligence (AI) has become a hot topic over the last few years, with the media and film makers using provocative narratives and graphic imagery to capture consumers imaginations, and probe…
Virtual Reality and Sport
The idea behind Virtual Reality (VR) is to convince the user they are somewhere else – like diving on a coral reef, sitting aboard a 12-metre racing yacht or standing beside the 18th hole at the US Open...
Sponsorship Works 2017
Welcome to Sponsorship Works 2017, the 12th edition of the publication. This year’s Sponsorship Works brings you 21 case studies of best practice sports sponsorships from around the world.
The Future of Olympic Games Media Consumption
In an ever-changing world where technology and the means to engage with audiences is advancing exponentially and the number of platforms which younger generations use to interact with the world is becoming …
Augmented Reality and Sport
Augmented Reality (AR) is where text, pictures and animations are digitally inserted intosomeone’s field of view to enhance their experience of the real world.
Changing Channels – How OTT video is reshaping sports media
The term OTT, or ‘Over The Top’ refers to situations where companies – often new entrants – use the public internet1 to perform functions that have traditionally required the use of dedicated network infrast…
TVSM Global Report 2016
The annual TVSM Global Report uses the data from TV Sports Markets Rights Tracker to put a figure on the global value of the sports media rights market
Sponsorship Works 2016
This year’s Sponsorship Works brings you 18 case studies of best practice sports sponsorships from around the world.
The Numbers Game: Big Data and the Business of Sport
It’s been more than a decade since Michael Lewis’ bookMoneyball opened the sporting world to the potentially positive impact of statistical analysis, with his portrait of Billy Beane’s transformation of th…
Social Media and Sport in China
China’s unique platforms – an introduction to the Chinese social media landscape...
European Football Sponsorship Report 2015-16
Welcome to the European Football Sponsorship Report 2015-16