Kyle Nelson from MVPindex discusses how golfer Ricky Fowler successfully uses social media to promote his brand.
Our latest on Covid-19
Round-Up: BCCI denies further sponsor pressure, England tour of India postponed, Super Rugby Aotearoa sell-out, and more
Germany will not allow fans into football stadiums until at least the end of October - Reuters/CNA
Portimao in Portugal will host the final race of the 2020 MotoGP season - Reuters/CNA
IPL gets green light for UAE move, seeks new sponsor
The Board of Control for Cricket in India has secured Indian government approval to run this year's Indian Premier League in the UAE, according to league chairman Brijesh Patel
New US Open marketing effort part of broader USGA revamp
New branding campaign follows extensive outreach effort
Flagship tournament funds nearly 75 per cent of all USGA operations
Association looking to revive national championship after years of mishaps
The inside view as China sacrifices international sports events
The Chinese government recently said the country will not be hosting most of its planned international sports events this year, putting a number of major events in doubt. SportBusiness asked three local industry insiders for their thoughts on the potential for disruption.
Round-Up: Swiss prosecutors’ Platini probe, fans back in South Korea, Nike layoffs, and more
Swiss federal prosecutors are targeting former European football head Michel Platini in a widening of their probe into a CHF2m ($2.1m/€2.9
PGA Tour, Twitter unveil multicast fan-engagement initiative
The PGA Tour and social-media platform Twitter have teamed up to create an innovative live content fan-engagement initiative to mark the golf circuit's return to competition this week
Players to wear microphones at Charles Schwab Challenge
A number of competitors at this week's Charles Schwab Challenge will wear microphones in order to improve the broadcast experience of the first event back on the PGA Tour in the wake of the global Covid-19…
PGA Tour unveils new pace-of-play policy to speed up action
The PGA Tour has unveiled its new pace-of-play policy, which is designed to speed up the slowest players on the United States-based professional men's golf tour
Will rights-holders emerge from Covid-19 lean and mean or broken and weak?
In the face of severe fiscal losses after the coronavirus pandemic, SportBusiness asked sports industry insiders what they think the prospects are for rights-holders, and what must be done to emerge from the Covid-19 crisis stronger than before.
Sport must weather media industry turbulence | APOS media conference takeaways, Part II
Second of a two-part report from the APOS 2020 Virtual Series, the online incarnation of the leading Asia-Pacific media, telecoms and entertainment industry conference hosted by Media Partners Asia.
49ers ready to help Leeds United become “more of a global force”
NFL team the San Francisco 49ers are ready to play an active role in helping Leeds United become a Premier League force both on and off the field following the club's promotion to English soccer's top flight. SportBusiness speaks to 49ers Enterprises president Paraag Marathe.
Brendan Flood | Sport has changed and education is vital to its future
Brendan Flood, chairman of the Global Institute of Sport (GIS), University Campus of Football Business (UCFB) and director at Burnley FC, explains how now, more than ever, the global sports industry must innovate to adapt to the global climate, and how specific knowledge and education is central to that