Japan
Latest Features
B.League helps basketball bounce back in Japan
Tokyo 2020’s promise to be “the most innovative” Olympics in history takes shape
Wizards deploy multi-pronged strategy to develop Japanese fandom
How Tokyo 2020 smashed the domestic sponsorship record for the Olympics
Coronavirus update: “Massive” Tokyo costs, Olympic qualifications to stand, Tour de France options, and more
IOC ‘targeting’ July-August 2021 window for Tokyo’s Olympics
Coronavirus update: LaLiga runs music festival, ONE fights on, AFL pay dispute, and more
Coronavirus update: Tokyo torch relay postponed, KBO postponed again, and more
Features
Masa Takaya on Tokyo 2020’s messages of resilience, recovery and hope
Fiba’s “Era of Asia” strategy depends on 2023 World Cup hosts stepping up
RWC 2019: Great for Japan, but what does it mean for the rest of Asia?
Tokyo time for judo
Ice cream and Kimekomi dolls | Developing a licensing programme for the Rugby World Cup in Japan
Alan Gilpin | Rugby looks for lift-off in Asia on the back of ‘two shiny moments’ in Japan
With just two years to go until the 2019 Rugby World Cup in Japan, the competition's chief operating officer, Alan Gilpin, tells Ben Cronin about the benefits of its proximity to the 2020 Olympic Games in Tokyo and how it could influence the future of sports hospitality in the region.
Q&A | Rahul Kadavakolu, global marketing director, Rakuten
E-commerce giant Rakuten is making waves in the world of sport having recently signed off on sponsorship deals with the NBA, Barcelona FC and the Golden State Warriors. Ben Cronin spoke to the company’s global marketing director, Rahul Kadavakolu, at the recent Leaders business conference.
The secret fan | Orix Buffaloes, Pacific League baseball, Osaka, Japan
Blair Hughes visits the Kyocera Dome in Osaka to experience a professional baseball game Japanese style
REPORT | The Future of Olympic Games Media Consumption – Executive Summary
Media | J League to transform with Perform
The $200m pact between OTT operator Perform Group and the J.League is the largest deal in the history of Japanese sports. John Duerden looks at how it might help to transform the country’s football infrastructure and help the sport connect with millennials.
The Tokyo stadium saga
Is the saga surrounding the development of the main stadium for the Tokyo 2020 Olympic Games finally at an end? SportBusiness International reports.
The Leader: Bernard Lapasset
World Rugby chairman Bernard Lapasset writes exclusively for SportBusiness International about the future of rugby union as he prepares to step down from the helm of the governing body.
Queens’ Club
Rob Ridley looks at how a brand new event for ladies golf, The Queens, could attract a whole new demographic of fans from its key Asian market
A Bid Farewell
Elisha Chauhan asks industry experts to assess the Tokyo 2020 national stadium saga, and whether it will be ready on time and on budget, having dropped Zaha Hadid Architects’ controversial design.
Report page-turner | Global Sports Media Consumption Report 2013
This third annual survey of global sports media consumption by Perform, KantarSport and TV Sports Markets takes our research wider and deeper than before. Wider, because the number of territories covered has increased from 10 to 14, with the inclusion this year of important growth markets such as India, Indonesia, Japan and Turkey. Deeper, because we have asked questions designed to burrow down into new areas, such as consumers’ second-screen activities, that have not been properly examined until now.
Virtual Reality?
Promised in Japan’s bid to host the 2022 FIFA World Cup, how far are we from recreating sports events virtually throughout stadia across the world using holograms? Elisha Chauhan finds out.