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Newspaper

For an insightful view of the world, there’s no paper like The New York Times. For more than 150 years, Times readers have expected their newspaper to provide the most thorough and uncompromising coverage in the world. The Times has won more Pulitzer prizes than any other news organization and remains No. 1 in overall reach of U.S. opinion leaders.

Source: 2015 U.S. Opinion Leaders, Erdos and Morgan

  • Editorial Calendar - U.S.

     
    2018 Calendar


    Special Section Issue Date Reservation Close Materials Due
     
     
    Color B/W
    Color B/W
    Retirement
    Mar 4
    Jan 11 Jan 11
    Feb 15 Feb 21
    Design
    March 8
    Jan 17 Jan 17
    Feb 22 Feb 26
    Museums
    Mar 15
    Feb 22 Feb 22
    Feb 22 Feb 22
    Your Money
    Mar 18
    Jan 26 Jan 26
    Mar 1 Mar 7
    DealBook
    Apr 5
    Feb 21 Feb 21
    Mar 30 Apr 2
    Higher Education
    Apr 8
    Mar 22 Mar 22
    Mar 22 Mar 28
    Design
    May 10
    Mar 21 Mar 21
    Apr 26 Apr 30
    Gay Pride
    Jun 24
    May 7 May 7
    Jun 12 Jun 15
    Higher Education
    Aug 5
    Jul 19 Jul 19
    Jul 20 Jul 25
    ACA Watches
    Sep 18
    Aug 3 Aug 3
    Sep 7 Sep 12
    Design
    Oct 4
    Aug 15 Aug 15
    Sep 21 Sep 24
    Fine Arts & Exhibits
    Oct 28
    Oct 10 Oct 10
    Oct 12 Oct 17
    Higher Education
    Nov 4
    Oct 18 Oct 18
    Oct 19 Oct 24
    Giving
    Nov 11
    Sep 21 Sep 21
    Oct 26 Oct 31
    DealBook
    Nov 13
    Oct 1 Oct 1
    Nov 6 Nov 9
    ACA Jewlery
    Nov 30
    Oct 16 Oct 16
    Nov 20 Nov 23

     

  • Editorial Calendar - International

    For a comprehensive list of all 2018 publication dates, reservation and materials deadlines, please visit the Special Reports international editorial calendar here.

    Global Trends

    The editorial report series that shapes the global agenda, with a focus on the key topics and issues at the forefront of the worldwide political and economic conversation. The publication of these editorial reports coincides with the world’s major forums throughout 2017.


    Energy

    The Energy Special Report series focuses on key issues surrounding climate change, sustainable development, and environmental issues and their impact on global business and politics.  Published to coincide with key global energy events each report will explore people, technology, and more around a key issue. 


    Wealth

    With the increased focus on personal finance and sustaining wealth during economic turmoil, this timely Special Report series addresses topics ranging from family wealth to the art of collecting and connoisseurship.


    Aviation

    Exclusive to The International New York Times, this series of Special Reports coincides with the year’s premier aviation industry events throughout the globe. 


    Luxury & Lifestyle “A Cut Above”

    Exclusively from The International New York Times the A Cut Above, “ACA” series focuses on the products, services and trends shaping today’s luxury lifestyles. From luxury yachts to gifts, jewelry to watches, the “A Cut Above” series is the ultimate in global affluence, sophistication and culture. 


    Men’s Style

    Men’s Style builds on The New York Times’s legacy of excellent Fashion & Style coverage by squarely targeting the modern man. With emphasis on men’s fashion, luxury goods, travel, grooming, watches, tech, nightlife, the weekend and more, Men’s Style is the exclusive guide for today’s fashion-forward man of means.


    International Sports

    The New York Times international edition carries a daily page of sports coverage worldwide. It also provides timely, in-depth and comprehensive special editorial reports around key sporting events throughout the year. High-profile sports journalists report on these major events taking place across Europe, Asia and the US. On the opening day of the world’s most important sporting competitions, these reports capture all the excitement with previews to the events, essential facts and figures and key competitor profiles. Key coverage areas include: 



     

  • Newspaper Section Descriptions

    Main News

    Extensive coverage of the leading events and issues of the day, global and national. Features the editorial page and Op-Ed articles contributed by leaders in every field. Daily.


    Business Day

    Exclusive business reporting and a different focus daily: media and marketing Monday, business travel Tuesday, commercial real estate Wednesday, technology Thursday, law and venture capital Friday, and personal business Saturday. Monday-Saturday.


    The Arts

    Features reviews, artist profiles, industry updates on film, theater, television, music, books, dance and more. Monday-Thursday.


    Sports

    Focuses on New York teams and events and delivers full reports and compelling columns on all the big games, big issues and big personalities nationwide and around the world. Daily.


    Science Times

    Written for readers with an interest in health, climate and all matters of science from astronomy to zoology. Tuesday.


    Food

    Find food and wine news and reviews on restaurants, recipes, cooking, desserts, chefs, fine dining, cuisine, New York restaurants, four star restaurants and more. Wednesday.


    Men's Style

    With emphasis on men’s fashion, luxury goods, travel, grooming, watches, tech, nightlife, the weekend and more, Men’s Style is the exclusive guide for today’s fashion-forward man of means. Monthly.


    Thursday Styles

    Covers every aspect of stylish living. From unique shopping experiences in New York and beyond, to noteworthy skincare treatments and trends, to product reviews for every aspect of your life, this section provides all the insight you need to live life to the fullest. Thursday.


    Weekend Arts

    Spotlights the openings of major shows, films, art exhibitions and activities for children. Features "The Listings," with capsule reviews of current film, theater, music, dance, art, and more. Friday.


    Arts & Leisure

    The Sunday Times section that defines the cultural scene — the men and women at its forefront, what's coming soon.


    Travel

    Find travel news, deals and discounts and destination and interest guides on Europe, Australia, Canada, cruises, skiing, food and wine, beaches, hiking and more.


    Book Review

    Shaping reading lists for generations. Compelling reviews and, of course, the expanded best sellers lists.


    Sunday Review

    Features a wrap-up of the past week's events and articles with fresh perspectives on the news. Also includes an expansive list of employment opportunities in health care and education.


    Sunday Business

    Focuses on the global business arena, the markets and personal finance. Includes the Help Wanted listings and display ads of Job Market.


    Sunday Styles

    SundayStyles invites readers into the world of fashion, shopping, weddings and celebrations, and chic destinations — a true cultural diary of New York City and the world beyond.


    Real Estate

    The premier destination for property seekers throughout the country, this section provides comprehensive listings and examines the trends affecting real estate in New York and across the country.


    Metropolitan

    Readers in the tri-state area receive the Metropolitan Section. Zoned five ways — The City, Connecticut, Long Island, New Jersey and Westchester — this section contains news and information of local interest.


     

  • Special News Section Descriptions

    DealBook

    Provides analysis and insight on mergers & acquisitions, IPOs, venture capital and more.


    Design

    This special section will look at the newest interiors in stores, offices and especially homes, both primary and vacation.


    Higher Education 

    Higher Education explores a range of fresh ideas for tackling some of the biggest challenges facing educators today – from cost to race relations to academic readiness – and more.


    Fine Arts & Exhibits

    Covers the global and glamorous world of art, from auction houses to museums to galleries. Our journalists share important news and intriguing trends with readers who are eager to fuel their knowledge of the exciting art world.


    Gay Pride 

    Nearly a half century ago, the first gay pride parade marched in protest through New York City. Today the parade is an annual citywide celebration of the enormous progress toward acceptance by society.  With a global focus, this Special Section examines the issues at the forefront of the gay rights conversation today. 


    Giving

    With articles on private and corporate foundations, charitable institutions and individual recipients of generosity, the section reviews current trends and discussions that serve as an annual report on American philanthropy.


    Jewelry 

    The Jewelry Global Special Section dazzles with the rarest of stones, the most impeccable craftsmanship, the truly significant pieces, as well as the services and design trends shaping today’s jewelry industry and luxury lifestyles.


    Marathon

    Annual NYC Marathon results section, including an exclusive listing of the names, times and positions of the finishers who complete the race in under 4 hours (space permitting).


    Museums

    Provides in-depth coverage on the most important issues and trends in the art world.


    Retirement

    Broaches the issue of when to retire and provides strategy and expert opinions on topics ranging from 401ks, to long-term care Insurance, to sabbaticals.


    Watches 

    The definitive analysis of the luxury watchmaking industry, with coverage ranging from trends, services, profiles and more. A must-read for industry leaders and collectors alike, this global Special Report is the ultimate in luxury and exclusivity.


    Your Money

    Focuses on personal finance and provides tips for improving financial well-being.

     

  • Weekday/Sunday Audience

    The New York Times reaches a deeply engaged and highly influential reader.

    • The NYT Weekday ranks #1 with Opinion Leaders, reaching 54% of this elite group.

    • Our executive audience spends more than an hour (84 average minutes) with the Sunday paper, twice as long as readers of WSJ (42 average minutes).

    We deliver an audience of readers who shape society. Our readers are more likely than the average affluent adult to be:

    • C-Suites – 167 Index

    • Opinion Leaders – 122 Index

    • Millionaires – 136 Index

    • Business Decision Makers – Index 128

    Affluent Profile:

    • 4.8MM Readers

    • 62% Male / 38% Female

    • Median Age: 45

    • Median HHI $189K

    Sources: 2016 Erdos & Morgan Opinion Leaders Study, MRI Fall 2017, Ipsos Affluent Survey USA Fall 2017, Base: Adults 18+ and HHI $125k+. New York Times Print Net: Based on Weekday/Sunday New York Times.