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Email Marketing 2017-04-07T20:26:16+00:00

We asked a question:
How do you break email out of the inbox?

How could you build campaigns that travel farther, adapt and grow, and give prospects more reasons to act?

The answer? Combine email’s 1:1 relationship with the targeted reach of display. Create a simple, unified system – one campaign, for one person, that works across multiple channels and screens.

Re-Targeted Display

Now when your customers open or click, those signals trigger timely re-targeting messages on the sites and apps they use most.

No more struggling to sync campaigns. Instead, more meaningful engagement from your most active customers.

When multi-channel tactics are added, email campaigns see a lift of up to 30% in engagement.

  • Match lists to online audiences. Link your existing lists to more than 500 diverse audience segments, from more than 90 million B2C and B2B records.
  • Segment lists strategically. Build smarter lists based on traits like media preferences, shopping habits and demographic profiles.
  • Find new prospects. Expand that list with consumers who’ve opted to receive third-party messages. Which transforms your existing list into a lead-generation machine.
  • Reach individuals, one-on-one. By cross-referencing ePostal data with cookies, mobile IDs, and social profiles, you can talk to the same person as they jump from inbox to screen to screen.
  • Re-target and optimize. Automate re-targeting campaigns with rich-media banners on popular websites, in-app ads, and Facebook – for a complete (and consistent) brand experience. Then test campaign elements to improve response.

Break Out of the Inbox

Reliable Delivery

Launch an email, and know it will get where it’s going. Our process cleans and verifies every record to scrub bad addresses before delivery. We’re fully CAN-SPAM compliant, using best practices to rescue messages from the junk folder.

Our proprietary tech also directs every message to the optimum route, based on your vertical, past sends and unique profile. So you can expect less friction and more reliable deliverability than the industry average.

Regular Reporting

Get detailed insights into your entire multi-channel campaign:

  • Emails Sent + Delivered
  • Open Rate
  • Click-Through Rate (CTR)
  • Click-To-Open Rate
  • Unsubscribes
  • Mobile Opens + Clicks
  • Links Clicked
  • Re-Targeting Impressions
  • Display Clicks