Media Communication

By Vic Costello

Understand the core concepts and skills of multimedia production and digital storytelling using text, graphics, photographs, sound, motion, and video. Then, put it all together using the skills that you have developed for effective project planning, collaboration, design, and production. Presented…

Paperback – 2016-07-25
Focal Press

By Mark Leccese, Jerry Lanson

Becoming a blogger takes practice, hard work, and, ultimately, a passion for the craft. Whether you plan to blog on politics or parenting, The Elements of Blogging is designed to give you the skills and strategies to get started, to sustain your work, and to seek out a robust audience. This book is…

Paperback – 2015-07-07
Focal Press

By Sara Kelly

Today’s journalism and communication students need the tools to develop and maintain their own media businesses and freelance careers. In addition to mastering the basics of converged journalism practice, they need training in business entrepreneurship, mass communication and business law, and…

Paperback – 2015-02-18
Focal Press

By Duy Linh Tu

Feature and Narrative Storytelling for Multimedia Journalists is the first text that truly focuses on the multimedia and documentary production techniques required by professional journalists. Video and audio production methods are covered in rich detail, but more importantly, various storytelling…

Paperback – 2015-01-20
Focal Press

By Kathryn Wolfe

You can present to camera, speak to time, read autocue, conduct an interview, write and memorise scripts; you have a showreel, headshots and a CV—but what next? How do you decide which genre to go for, market yourself and establish your career? The TV Presenter’s Career Handbook is full of…

Paperback – 2014-08-26
Focal Press

By Skip Pizzi, Graham Jones

A Broadcast Engineering Tutorial for Non-Engineers is the leading publication on the basics of broadcast technology. Whether you are new to the industry or do not have an engineering background, this book will give you a comprehensive primer of television, radio, and digital media relating to…

Paperback – 2014-03-27
Focal Press

By Norman J. Medoff, Barbara Kaye

Electronic Media: Then, Now, and Later provides a synopsis of the beginnings of electronic media in broadcasting and the subsequent advancements into digital media. The Then, Now, and Later approach focuses on how past innovations laid the groundwork for changing trends in technology, providing the…

Paperback – 2017-01-10
Focal Press

By Jonathan Groves, Carrie Brown

Most journalists today have accepted the need for change as digital and mobile technologies have disrupted traditional business models and changed the way people consume news and information. But organizational change is difficult; even the best ideas and intentions are often not successfully…

Paperback – 2016-12-15
Focal Press

Edited by Naren Chitty, Li Ji, Gary D. Rawnsley, Craig Hayden

The Routledge Handbook of Soft Power is the first volume to offer a comprehensive and detailed picture of soft power and associated forms of public diplomacy. The terms soft power and public diplomacy have enormous currency in media and policy discourse, yet despite all the attention the terms…

Hardback – 2016-11-07
Routledge
Routledge International Handbooks