Classroom Communication and Diversity provides a useful framework for helping both new and experienced teachers and instructors navigate the communication challenges in today’s diverse classroom. It encourages teachers to reflect on how their personal cultures influence their expectations regarding…
Paperback – 2015-09-22
Routledge
Routledge Communication Series
Developed for emerging academic writers, Primary Research and Writing offers a fresh take on the nature of doing research in the writing classroom. Encouraging students to write about topics for which they have a passion or personal connection, this text emphasizes the importance of primary…
Paperback – 2015-08-22
Routledge
Plain Language and Ethical Action examines and evaluates principles and practices of plain language that technical content producers can apply to meet their audiences’ needs in an ethical way. Applying the BUROC framework (Bureaucratic, Unfamiliar, Rights-Oriented, and Critical) to identify…
Paperback – 2015-06-15
Routledge
ATTW Series in Technical and Professional Communication
The Internet and digital media have become conduits and locales where millions of Chinese share information and engage in creative expression and social participation. This book takes a cutting-edge look at the impacts and implications of an increasingly networked China. Eleven chapters cover the…
Paperback – 2015-05-19
Routledge
New Agendas in Communication Series
The emergence of relationship management as a paradigm for public relations scholarship and practice necessitates an examination of precisely what public relations achieves -- its definition, function and value, and the benefits it generates. Promoting the view that public relations provides value…
Paperback – 2015-04-21
Routledge
Routledge Communication Series
With its practical orientation and scope, Applied Public Relations is the ideal text for any public relations case studies or public relations management course that places an emphasis on stakeholder groups. Through the presentation of current cases covering a wide variety of industries,…
Paperback – 2015-04-01
Routledge
Routledge Communication Series
Strategic Public Relations Management features an applied approach to evidence-based, strategic public relations management. It emphasizes understanding audiences through research and demonstrates success through quantitative evaluation methods. The volume presents a scientific approach that helps…
Paperback – 2015-02-13
Routledge
Routledge Communication Series