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'X-Men' & 'Alice' Lead Soft Memorial Day Weekend; Disney Tops $4 Billion Worldwide
29 May 2016 9:18 AM, PDT
Three-day Memorial Day weekend results are in and while the numbers at the top are soft compared to franchise predecessors, the weekend was an overall improvement compared to 2015 when Memorial Day took place one week earlier. X-Men: Apocalypse led the weekend charge, matching the studio's expectations, followed by Disney's Alice Through the Looking Glass, which fell well short of what the studio was hoping for. That said, Disney's coffers aren't exactly barren as the studio is expected to pass $4 billion at the global box office by the end of the day as three of its films currently rank as the highest grossing worldwide releases of 2016. Beginning with the weekend #1, X-Men: Apocalypse brought in an estimated $65 million three-day and is looking at anything from $77-80 million for the four-day holiday. The result is pretty much what the studio was anticipating heading into the weekend, but still has to be looked at as something of a disappointment.
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- Brad Brevet <mail@boxofficemojo.com>
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'X-Men: Apocalypse' & 'Alice Through the Looking Glass' to Lead Memorial Day Weekend
26 May 2016 12:00 PM, PDT
Two of the five largest four-day, Memorial Day opening weekends belong to films in the X-Men franchise and this weekend the latest installment, X-Men: Apocalypse, hopes to secure its own spot in the record books. Additionally, Disney arrives with their fifth release of their already, record-breaking year with the sequel Alice Through the Looking Glass. Both films enter a weekend that pits them against some stiff demographic and genre competition, all of which should combine for an increase over Memorial Day weekend last year. Assured to finish #1, X-Men: Apocalypse is Fox's latest installment in the X-Men franchise and it's coming on the heels of X-Men: Days of Future Past, which scored an impressive $90.8 million three-day opening, which ballooned to $110.5 million over the 2014 Memorial Day weekend. Reviews for Apocalypse, however, have been mixed as it currently stands at a 48% rating on RottenTomatoes compared to the 91% for Days of Future Past. In fact,
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- Brad Brevet <mail@boxofficemojo.com>
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