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Plus-size women spend over $17.5 billion in clothing a year and the number is growing exponentially. Rachel Roy is embracing the trend (and the profit) and launching Rachel Roy Curvy. The collection is vibrant and colorful with stylish silhouettes and cool prints.

Graphic florals in all sizes. ✔️ Shop soon on RachelRoy.com #RRRCurvy #RachelRachelRoy

A photo posted by Rachel Roy (@rachel_roy) on

Print on print ✔️ #RRRCurvy #RachelRachelRoy #BodyPositive #ThursdayThreads

A photo posted by Rachel Roy (@rachel_roy) on

It’s refreshing to see a designer striving to not only be inclusive of all sizes, but also make sure that it’s fashionable. The line is available in 14W to 24W.

Rachel Roy Curvy! Coming soon!!! 💃🏻#fiercefashionforall #thetimeisnow #RRRcurvy #musenyc

A photo posted by Candice Huffine (@candicehuffine) on

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