Telecom

In the last 10 years, air travel has grown at a compounded annual growth rate of 16%. Ticket cost compared on a sector-to-sector basis for the same season has seen a 9% growth over the same period.

This is because of two reasons. Firstly the monopoly of the state run carrier and the earliest private entrants was challenged by the entry of Low Cost Carriers (LCC).

So what did that mean to enterprises and more specifically the business traveller? Did he get a better deal? Did his flyer miles increase? Did his productivity increase? Was his company able to spread its services faster?

A resounding YES to all these.

But that’s where the good news ends.

Good connectivity means growth of business, without a doubt. But there is a threshold until which connectivity, both rail and air can stretch themselves.

Industry insight

The economic crash of 2008 was a wakeup call for companies who relied heavily on their executives reaching out to clients and customers alike. These opportunities were usually a flight away and companies did not flinch when employees got on the next possible flight to attend to it.

That taken-for-granted attitude underwent a sea change with the recession. First, clients were unwilling to host company executives and their allied paraphernalia. Second, the travel bills were becoming a burden in tight economy. The hotel bills and the car services were not helping the cause either.

All though by compulsion, companies began looking at virtual meetings. And unexpectedly discovered the first benefit. Executives now spent more time on the ground taking business decisions; taking an idea to market quickly, rather than in airport lounges or in air.

Secondly, virtual meetings eliminated hotel bills, entertainment bills and car rental charges. Individually, small change, but together the positives began showing on the bottom line. And lastly, that meant more productive time spent at the desk.

How can we help?

Enter Virtual meetings – a boon for the Enterprises of tomorrow. More specifically, a technology product whose benefits reflect directly on the bottomline.

The service- Sify Videomeet is the new-generation Video Conferencing-as-a-Service for Enterprises and Emerging Businesses. This service, powered by Vidyo, allows users to initiate and experience high-definition (HD), multi-point video collaboration beyond conventional conference rooms, without dedicated networks and on multiple devices – mobile phones, tablets, desktops, laptops and room systems. The adoption of this service does not entail any capital expenditure for the customers.

The experience- This service offers a telepresence-quality experience to users on the move. The system works on multiple operating system (OS) - Windows/ MAC/ Linux/ Apple IOS/ Android and can connect to multiple devices - Mobile phone (iPhone/ Android), tablets (iPads/ Android), laptops (Windows/ Mac/ Linux), desktops (Windows/ Mac/ Linux), dedicated room systems, real telepresence systems. The highlight of this offering is the seamless adaptability to network vagaries.

The cost benefit- Enterprises having legacy video conferencing infrastructure can seamlessly adopt Sify Video Conferencing-as-a-Service without any new capital investment to empower their remote locations with this enterprise grade HD quality collaboration tool.

For emerging businesses, this service enables enterprise-class HD video conferencing without any capital investment and empowers them with a powerful and affordable video collaboration tool.

Sify Videomeet enables emerging businesses & enterprises to have video conferencing at less than Rs. 3 per minute. Customers could pay a fixed rental for getting unlimited video conferencing access or avail the pay-per-use option.

The freedom- This service also eliminates the need for a Multipoint Control Unit (MCU) or any other video conferencing device at the premises of the customer, thereby reducing the Total Cost of Ownership (TCO).