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Serve from American Express

One VIP Card from American Express Serve®

Your Full Service Reloadable Prepaid Card
with ONE VIP Loyalty Access

ONE VIP by Radio One & Serve from American Express
  • FREECash Reloads at Over 27,500 Locations

  • FREEATM Withdrawals
    at Over 24,000 MoneyPass® ATMs nationwide2

  • FREEOnline Bill Pay

  • FREETo Sign Up

  • FREETo Sign Up

  • FREEOnline Bill Pay

  • FREEFREE ATM Withdrawals
    at Over 24,000 MoneyPass® ATMs nationwide2

  • FREECash Reloads at Over 27,500 Locations

  • Radio One
  • TV One
  • One
  • ROI Events
  • Reach Media

What is ONE VIP from American Express Serve?

Your Full Service Reloadable Prepaid Account that comes with a Card that can be used virtually anywhere American Express® Cards are accepted worldwide and provides access to benefits and Radio One ONE VIP loyalty access. All for $1 a month.

ONE VIP Loyalty Access to artists, events, tickets and more

Meet and Greet

Provides the ultimate celebrity experiences. Be up close and personal.

Club Experience

VIP benefits at area clubs in the VIP lounge. You’re sure to experience a first class night out!

Hot Tickets

Premium VIP seating available and tickets to the hottest concerts!

Radio One – ONE VIP prepaid card by Serve from American Express

Sign up for the Radio One, ONE VIP mailing list to find out about events and deals in your market

Serve
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How to enroll in Direct Deposit

  1. Sign up for an American Express Serve® Account
  2. Activate your American Express Serve® Card
  3. Complete the Direct Deposit form and give it to your participating employer’s payroll department or your government benefits provider
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Your email is required to deliver our service and communicate important account information, disclosures, updates, and offers. For more information, see our E‑Communications Disclosure and Privacy Statement.

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You are now leaving this American Express website.

You are about to enter a ONE VIP Loyalty Access site where all use is governed by that website’s terms and conditions and subject to its privacy and security policies and practices.

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One VIP from American Express Serve®
Frequently Asked Questions

What is the ONE VIP Card from American Express Serve?

The ONE VIP Card from American Express Serve is a Full Service Reloadable Prepaid Account with One VIP loyalty Access and no credit check, no minimum balance, and no hidden fees. American Express Serve offers customers free cash reloads across 27,500 locations, FREE ATM withdrawals at over 24,000 MoneyPass® ATMs nationwide,* free Direct Deposit, and free online bill pay, backed by American Express 24/7 Customer Service.

*Transactions at non-MoneyPass® ATMS have a $2.50 American Express Serve fee. ATM operator fees may also apply. See serve.com/atm for details.

How do I get the ONE VIP Card from American Express Serve?

The ONE VIP Card from American Express Serve is available online at www.serve.com/onevip. There is no purchase fee when you register online.

What is ONE VIP Loyalty Access?

The ONE VIP gives loyal members access to artists, events, tickets, and more,* including:

  • Meet and Greets with celebrities

  • VIP benefits at areas clubs in the VIP lounge

  • Premium VIP seating and tickets to the hottest concerts and events

To find out about events in your area or to sign up for the ONE VIP Loyalty Access Newsletter go to www.Roievents.net/site/one-VIP-loyalty-Access.

*ONE VIP Loyalty Access benefits, including Meet and Greet, Club Access and Hot Ticket offers (collectively, “Radio One Benefits”), are provided by Radio One Inc. to registered holders of the ONE VIP Prepaid Card from American Express Serve. Benefits are provided in select cities on select dates and are subject to availability and Radio One Inc.’s terms and conditions of use. In order to access Benefits, ONE VIP Prepaid Card Cardholders must first review, accept and agree to Radio One Inc’s terms and conditions of use by visiting www.Roievents.net/site/one-VIP-loyalty-Access. For a full description of current Benefits, including the current terms and conditions of use, visit www.Roievents.net/site/one-VIP-loyalty-Access. Radio One, ONE VIP Loyalty Access and Meet and Greet trademarks are the exclusive property of Radio One Inc.

How do I verify my email address?

We will send an email verification message to the email address you provided when you signed up. You must click on the link in that email to verify your email address. If you have not received the verification email within 30 minutes after registering, please check your spam or junk mail folder or log in to your Account and click Resend Email. Please note that in order to get the full functionality of your Account you must email verify. This is an important security step to help us verify your Account.

When will I get my new ONE VIP Card in the mail so I can activate it?

You should receive your American Express Serve Card within 7-10 business days after you sign up.

How do I activate my ONE VIP Card from American Express Serve?

Once you’ve received your Card in the mail, visit serve.com/activate or call 1-800-597-0184. Follow the prompts to activate your Card and then it is ready to use for everyday purchasing.

Which ATMs can I withdraw money from?

You may withdraw money from any ATM that accepts American Express® Cards in the US or internationally.

Are there any fees, limits or restrictions for ATM withdrawals?

FREE ATM withdrawals at over 24,000 ATMs in the MoneyPass® ATM network in the US. For ATMs outside of the MoneyPass network, a $2.50 fee applies for each withdrawal. An ATM operator fee may also apply for withdrawals made outside of the MoneyPass ATM network.

The complete schedule of the American Express Serve Account limits can be found here. Please see our Consumer User Agreement at serve.com/legal for more details.

Where can I find a MoneyPass ATM?

MoneyPass ATM locations can be found at http://www.moneypass.com/atm-locator.aspx.

Note: MoneyPass Network ATMs are not available in all areas, including the US Virgin Islands.

How do I add money to my American Express Serve Account?

You can add money to your American Express Serve Account in many convenient ways:

  • Direct Deposit — an easy and free way to add all or part of your paycheck or government benefits check to your Account.

  • Cash — a convenient way to immediately add cash to your Account.

    1. Free Cash Reloads at the Register: Add cash for FREE across 27,500 CVS/pharmacy®, Family Dollar®, Walmart®, and participating 7-ELEVEN® locations. You can add as much as $500 or as little as $20 for FREE. Just give your American Express Serve® Card and cash to the cashier and your money is immediately added to your Card. It’s that easy!

    2. No Free Cash Reload locations nearby? Add cash by purchasing a Reloadit™ wherever they're sold.1

  • Checks — conveniently add checks directly to your American Express Serve Account using the American Express Serve® Mobile App2 on your iPhone® or Android device. Don’t have the American Express Serve Mobile App? Download it for free from the App Store or Google Play.

  • Bank Transfers — add money from any U.S. issued checking or savings account.

  • Debit/Credit Card — add money from your debit or American Express Credit Card (cash advance fees may apply for credit card loads; check with your credit card issuer for details). Please note: Gift cards cannot be used to add money.

1 Reloadit fee of up to $3.95 applies.

2 Data rates may apply.

For more information about adding money, including how to add your paycheck to your Account for free, go to serve.com.

How do I add my paycheck to my American Express Serve Account?

Direct Deposit is an easy and free way to add all or part of your paycheck to your American Express Serve Account. There are two ways you can enroll in Direct Deposit:

  • Print your personalized Direct Deposit form and submit it to your employer:

    • Log in here to your American Express Serve Account to view your Direct Deposit Account information.

    • Select Open Form, fill out the required information, print and sign.

    • Give the form to your employer.

OR

  • Provide your American Express Serve Account information to your employer to receive Direct Deposit:

  • Log in here to your American Express Serve Account to view your Direct Deposit Account information.

  • Provide your Direct Deposit account number and routing number to your employer. If asked what type of account this is, select Checking

Once you’ve submitted the information to your employer, you should start receiving your pay within 1-2 pay periods.

What are the fees associated with my Account?

The ONE VIP Card from American Express Serve has low fees and nothing to hide. Below is some useful information to help you understand the fees associated with your Account.

  • Monthly Fee

    • $1 Monthly Fee (no fee in NY, TX, VT).
      Or

    • $0 Monthly Fee if you do any of the following during each monthly statement period:

      • Receive a Direct Deposit

      • Add $500 or more to your Account1

  • Add Money

    • $0 with Direct Deposit

    • $0 Cash Reload at CVS/pharmacy®, Family Dollar®, Walmart®, and participating 7-ELEVEN® locations

    • $0 to add Checks using the American Express Serve Mobile App

    • $0 from a Checking or Savings Account

    • $0 using a Debit or an American Express Credit Card2

    • OR

    • Load cash using a Reloadit™ wherever they're sold.3

  • ATM Withdrawals

  • Foreign Transactions

    • 2.7% fee on each transaction after conversion to U.S. dollars

1 Receiving money from another Accountholder does not count toward the $500 load amount.

2 Cash advance fees for credit card loads may apply; check with your credit card issuer for details

3 Reloadit fee of up to $3.95 applies.

4 No fee in VT.

I already have a Bluebird® by American Express Account. Can I sign up for the ONE VIP Card?

Unfortunately if you are a Bluebird Accountholder, you cannot sign up for the ONE VIP Card at this time.

I forgot my login information. How do I get access to my Account?

  1. Go to serve.com and click the Log In button at the top of the page

  2. Click on the appropriate link under Need Help?

  3. Follow the instructions provided to have your information sent to you

Where can I get more information about Serve?

Visit serve.com/help to learn more.

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