Tools
Competitive Intelligence
Get an insider's edge with Alexa's Competitive Intelligence toolkit. Uncover opportunities for competitive advantage,
benchmark any site against its competitors, and track companies over time.
Site Overview
Get instant metrics for any site, including your competitors: Alexa Rank,
engagement, demographics, traffic sources, referring sites, and more.
Top Sites
Find the web's most popular sites. See where they rank by country,
category, and worldwide.
Site Comparisons
Benchmark your site over time, versus up to 9 of your closest competitors. Our competitive analytics include:
- Historical Traffic Trends
- Traffic Metrics
- Engagement Metrics
- Reputation Metrics
- Traffic Sources
Now It's Your Turn to Benchmark Your Business
Getting started takes less than 10 minutes.
Start Your Free Trial NowOn-Site Intelligence
Maximize your site's performance with our easy-to-follow recommendations and
accurate metrics that count real people, not just cookies.
Certified Site Metrics
Measure 100% of your traffic for the most accurate on-site metrics, Certified by Alexa.
Get your metrics Certified in 3 easy steps:
Full Site & SEO Audits
Optimize your site and track improvement. Alexa scans your site and provides a custom report on up to 32 different performance criteria, telling you how you're doing and exactly how you can improve SEO, usability, and more.
Site Audit
Advanced plan subscribers receive the SEO
report plus topics like security and loading speed, on a biweekly basis.
SEO Audit
Insight plan subscribers receive monthly reports
covering SEO topics like tagging, links, and errors.
Ready to see the metrics that really matter for your business?
Getting started takes less than 10 minutes.
Start Your Free Trial NowDeveloper Tools
Data APIs
Integrate Alexa's data into your own tools, processes, or software.
Learn moreFull Alexa Tools List
A full suite of tools to equip you to make better business decisions
Competitive Intelligence
Site Overview
- Alexa Traffic Ranks
- Engagement
- Demographics
- Site Traffic
- Upstream and Downstream Sites
- Site Linking In
- Related Sites
- Where Visitors Go
- Site Speed
- Site Description & Contact Info
Top Sites
- Global
- By Country
- By Category
Site Comparisons
- Historical Traffic Trends
- Traffic Metrics
- Engagement
- Reputation
- Traffic Sources
- Demographics
Keyword Research
- Organic
- Paid
- Opportunities
On-Site Intelligence
Certified Site Metrics
- Performance
- Uptime
- Search
- Social
- Link
- Direct
- Engagement
- Subdomains
- Mobile
- Top Content
- Location
Site Audits
SEO
- Duplicate Title Tags
- Missing Title Tags
- Long Title Tags
- Multiple Title Tags
- Hostname
- Reachability
- Redirects
- Anchor Text
- Broken Links
- Dead End Pages
- Page Not Found
- Long URLs
- Duplicate Content
- Duplicate Meta Descriptions
- Too Many Links
- Server Errors
- Robots.txt
- Session IDs
- Search Engine Marketing (SEM)
- On-Site Links
- Low Word Count
- Image Descriptions
Performance
- Speed Analysis
Security
- Insecure Forms
- Meta Information
HTML Tags
- Web Analytics
- Social Sharing
- Reputation
- Links from Top Sites
Report Stats
- Report Stats
- Crawler Errors
- Unique Hosts Crawled
Featured Tool
Try our tools yourself.
Getting started takes less than 10 minutes.
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