Talk about a good deal: YouTube is letting channel owners run video ads for free, ads that are targeted to potential new fans.

Not only do 60 percent of marketing pros use videos in campaigns, but 60 percent believe it leads to higher sales from the recipients.

In this second look at the Web Video Marketing Council's recent report, we examine how marketers create online videos and where they use them.

Video isn't niche for marketers, anymore. Nearly all the respondents of a national survey said they included online video in their toolsets.

Nowadays, building a dedicated and engaged community of viewers on YouTube is critical for brands. Fullscreen's new division is a secret weapon for YouTube success.

Not sure where to start with online video captioning? Look to the new versions of MacCaption and CaptionMaker.

Making it easy to split duties while restricting access, YouTube and Google+ Channels can now have communications mangers.

The Mac's built-in movie editor gets a facelift and several helpful tools, including picture-in-picture and green screen effects. Plus, the update is free.

A State of the Video Industry report shows how much online video advertising has gained in 2013, and where it will go in 2014.

Mobile devices and connected TVs get a lot of attention, but do they serve a lot of online video ads? A new report says definitely not.

Auto shoppers turn to online video -- especially videos on the manufacturer's site -- when looking for options and making a purchase.