Adobe Digital Marketing Optimization Survey results.
Best practices from your peers for increasing online conversions.
Survey results from your peers, recommendations from ClickZ.
Across organizations worldwide, marketing momentum and budget is shifting to digital channels — particularly mobile and social media — making testing and optimization essential components of any successful online marketing initiative.
The Adobe Digital Marketing Optimization Survey results have just been released, offering insights into optimization strategies and tactics for enhancing customer experiences from over 1700 leading digital marketers. This go-to guide for online marketing reveals how:
Social media has taken a valued role as a bona fide marketing channel
Agility is crucial to taking advantage and understanding new customer insights
Testing throughout the conversion funnel helps marketers identify the direct links to conversion behavior
Download the full report for in-depth analysis, best practices, and recommendations from marketing experts at ClickZ, and learn how you can achieve greater results from your online marketing spend.