Digital Marketers need to determine if they are delivering the most engaging experiences and content to their customers. Adobe Test&Target; provides this ability, enabling marketers to efficiently test, target and optimize their online content to visitors across all digital channels to increase conversions.
In this product video tour, you will see how to use Adobe Test&Target; to easily test variations of any type of content or experience on your site to see what performs best with different users. Inside Test&Target;, you can easily create and manage concurrent, multipage, multi-site A/B and multivariate tests, and target relevant experiences to specific audiences.
This Adobe Test&Target; product tour video will review:
Adobe Test&Target; allows you to create customized offers and campaigns that designate what experiences to show, when and where to show them and to whom.
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