PMA 2010 Show Report

Welcome to the Digital Photography Review PMA 2010 show report. The Photo Marketing Association Annual Show will be held this year at the Anaheim Convention Center, Southern California between the 21st and 23rd February. This year's show is going to be an interesting one - though maybe not for the right reasons. The (less than popular) move from Las Vegas combined with global belt-tightening, the increasing importance of CES for compact camera manufacturers and the fact this is a Photokina year mean that the organizers face quite a challenge in 2010. Many of the exhibitors we spoke to are planning more modest booths (and smaller staffs) this year - and a few are giving the whole thing a miss, including one of the biggest of them all, Canon.

We've already seen a slew of announcements in the run-up to PMA 2010, and we already know of more to come - plus there's bound to be a few surprises, so keep your eye on this page for regular updates. We're hoping to speak to all the key players in the digital camera market and if we get anything interesting we'll be publishing interviews.

As usual (this will be our tenth year at PMA) we will be providing frequent and detailed coverage of product announcements at PMA as well as a live 'from the show floor' report which will appear here and subsequent pages during the show.

Before during and after the show

This page serves as the index for our final show report and will be the page for you to bookmark for regular updates from now until after the show has finished. This page will be updated live from the show floor during show hours. The 'New Product Index' table below provides a summary of what has been announced including some CES products. Bookmark this page (CTRL+D / CMD+D).

Live Show Report

You can also choose from two RSS feeds related to this show report, firstly the main live show report feed which will be updated live during show hours and the new product index feed which is updated whenever new products are announced.

New Product Index (105 total)

Please note that all of the above products are brand new and just announced, our 'NEW' indicator simply marks those products which have been added to this list within the last three days. As usual we have also included several products announced at CES 2009 (suffixed [CES]), the main reasoning behind this is that these products join those announced at PMA to make up a manufacturer's new line-up.

Previous / Other reports

Our previous PMA show reports

• PMA 2009 report
• PMA 2008 report
• PMA 2007 report
• PMA 2006 report
• PMA 2005 report
• PMA 2004 report
• PMA 2003 report
• PMA 2002 report
• PMA 2001 report

Our Photokina show reports

• Photokina 2008 report
• Photokina 2006 report
• Photokina 2004 report
• Photokina 2002 report
• Photokina 2000 report