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You reach more sports-minded people in L.A. advertising in the Sunday Los Angeles Times than you do in ESPN the Magazine and Sports Illustrated combined.
Source: Mediamark Research & Intelligence, Spring 2010 (Los Angeles Mediamarket)
Los Angeles Times Media Group reaches more than 8 million Adults 21+. See more audience stats.
Source: Scarborough Custom Recontact Study 2010 Release 1.
The Los Angeles Times Travel & Adventure Show attracts 20,000 affluent and avid travelers.
Source: Estimated attendance based on prior events
The Los Angeles Times print and online audience is 80% more likely to own a home valued at $2 million+.
Source: Scarborough Los Angeles, CA 2010 Release 2
The Los Angeles Times Media Group reaches 3.5 million alcoholic spirit drinkers.
Source: Scarborough Custom Recontact Study 2010 Release 1.
Reach over 140,000 Angelenos at the Festival of Books.
Source: Estimated attendance based on prior events
Sunday Los Angeles Times readers are 74% more likely to have visited Europe than the average adult in the market.
Source: Scarborough, Los Angeles, CA 2010 Study Release 2
You’ll reach more people earning $100K+ advertising in the Sunday Los Angeles Times than in eight leading business magazines combined.
Source: Mediamark Research & Intelligence, Spring 2010 (Los Angeles Mediamarket)
The Los Angeles Times Image section has a higher circulation in California than the leading women’s style publications.
Sources: ABC Publisher's Statements Sept 2010 for L.A. Times, June 2010 Statement for magazines.
80% of Los Angeles Times readers have taken a domestic vacation in the past year.
Source: Scarborough, Los Angeles, CA 2010 Study Release 2
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