LivingSocial Offering Local, Short-Term Deals

LivingSocial is getting deeper into the local ad market today with Instant Deals, a mobile feature that lets consumers find deals within a half-mile radius.

The feature, available through LivingSocial’s mobile app, is test launching in the company’s hometown, Washington, D.C., and will highlight nearby deals that are usually for a much shorter term than the company’s regular offers, which are live for 24 hours and then can be redeemed for six to 12 months.

For example, LivingSocial is offering a deal in Washington for the Spy Museum that’s good for four hours. Equinox, a local restaurant, will run deals on Sundays, Mondays and Tuesdays to help drive traffic during slow times. Some 44 merchants have signed up for the program so far, a rep says.

LivingSocial isn’t the only company eyeing local mobile search for growth. AT&T last week announced ShopAlert, a mobile service that notifies consumers of nearby deals from Hewlett-Packard, Kmart, JetBlue and others. That service is available in Chicago, Los Angeles, New York and San Francisco.

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    I like to go on Dealafieds to find my deals. There’s just way too many daily/local deals sites out there for me to keep track of. At least with Dealafieds, the users are the ones posting their deal alerts and they have different categories. Makes it easier for me to zero in on the kind of deals I want.

  • http://pulse.yahoo.com/_SNA3IEIBGUX4Y4SBWDPLECBQGE Veasna Onn

    I like to go on Dealafieds to find my deals. There’s just way too many daily/local deals sites out there for me to keep track of. At least with Dealafieds, the users are the ones posting their deal alerts and they have different categories. Makes it easier for me to zero in on the kind of deals I want.

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    AHHHHH too many deal sites out there LOL. I just want to pay FULL prices because of all these deals and move on

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    Jspot is rolling out soon as well, which is location based limited time offers. There is no redemption through check-ins or coupons. You just have to be Johnny on the spot to take advantage of the offer. People can follow favourite businesses or watch for keywords-and when an offer is posted that matches a followed business or keyword (like free, massage, shoes) the user is notified.
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