www.fgks.org   »   [go: up one dir, main page]

London Free Press

lfpress.com is the digital media arm of The London Free Press. Our newsroom publishes stories to the web site 24 hours a day, 7 days a week, 365 days a year for the most comprehensive news coverage in Southwestern Ontario. The monthly reach of lfpress.com is regularly in excess of 300,000 unique visitors per month.

Contact

Please contact the London Free Press for current rates or to book an ad:

Lisa Catania-Chiaramida
Phone: (519) 667-5480
E-mail: lisa.chiaramida@sunmedia.ca

Autonet: Kevin A. Pepper
Phone: (519) 667-4692
E-mail: kevin.pepper@sunmedia.ca

Online Advertising: Cathie Smith-Rio
Phone: (519) 667-4602
E-mail: cathie.smith-rio@sunmedia.ca

Advertising Units Available


BigBox  

Big Box

Uniquely positioned in the first fold of the site. The Big Box format offers the best CTR on average.

Specs:
300 pixels wide x 250 pixels tall
40KB maximum file size
JPEG, GIF, Animated GIF and Flash formats accepted.
Uses clickTag for ad tracking purposes.

  Leaderboard  

Leaderboard

Positioned inside the lfpress.com masthead, this position offer high visibility and is the first ad spot on the page.

Specs:

728 pixels wide x 90 pixels tall
40KB maximum file size
JPEG, GIF, Animated GIF and Flash formats accepted.
Uses clickTag for ad tracking purposes.

             
doublewidescraper  

Tall Block

Blending the width of the Big Box and the height of the Skyscraper, this exciting format offers the tallest and widest canvas. Studies show that the bigger the canvas, the better the response.

Specs:
300 pixels wide x 600 pixels tall
40KB maximum file size
JPEG, GIF, Animated GIF and Flash formats accepted.
Uses clickTag for ad tracking purposes.

  Skyscraper  

Skyscraper

The Skyscraper runs on all pages in the site and affords you the best way to get a message out that requires a tall format.

Specs:
160 pixels wide x 600 pixels tall
40KB maximum file size
JPEG, GIF, Animated GIF and Flash formats accepted.
Uses clickTag for ad tracking purposes.

 

Special Positions and Formats


Catfish  

Catfish

The homepage at lfpress.com is one of the most visited single pages online in Southwestern Ontario!  To ensure your message is seen loud and clear, the Catfish ad unit grabs the readers attention and stays on the page by staying put at the bottom of the screen - regarless of where the reader has scrolled to.  Please note this position can be static, animated using Flash or even have embedded video and Flash!

Specs:
728 pixels wide x 50 pixels tall (solid background)
728 pixels wide x 30 pixels tall (transparent overlay area)
40KB maximum file size
JPEG, GIF, Animated GIF and Flash formats accepted.
Uses clickTag for ad tracking purposes.

Template Files:
Basic File Template - Right Click "Save As"

  Voken  

Voken

No, this ad has no relationship to Star Trek but does offer a unique opportunity to grab the visitors attention. The key to the Voken is that it gets noticed and has a higher than average CTR that all other ads.  This position can be enhanced through Flash to give your campaign maximum impact!  Please note this ad unit is traditionally served with a Leaderboard or Big Box once the Voken clears the screen.

Specs:

500 pixels tall x 500 pixels wide MAX.
40KB maximum file size
10 Seconds Max animation.
JPEG, GIF, Animated GIF and Flash formats accepted.
Uses clickTag for ad tracking purposes.

             
textlinks  

Text Links

Whether you're purchasing on a limited budget or are looking to get increased coverage across the entire site, Text Link ads are great for strong calls to action and CTRs. Appear on every page of lfpress.com, directly below the content box (ie: stories, photo galleries, etc).

Specs:
25 Characters Max.
Uses clickTag for ad tracking purposes.

  Buttons  

Buttons

Whether you're purchasing on a limited budget or are looking to get increased coverage across the entire site, button ads are great for strong calls to action and CTRs. Button ads appear on every page of lfpress.com directly below the First Fold.

Specs:
120 pixels wide x 60 pixels tall
40KB maximum file size
JPEG, GIF, Animated GIF and Flash formats accepted.
Uses clickTag for ad tracking purposes.


Ad Submission requirements and deadlines:

Creative must arrive 72 hours prior to the start of the campaign.

Files to be sent in a ZIP format (uncompressed, or compressed).

Rich Media files must be sent in a week prior to the start of the campaign in order to test the creative.

The advertiser is required to provide the lfpress.com with an alternative form of creative should the Rich Media fail to perform as expected.

Please include the destination URL for all ads and when required please include HTML documents.