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Magazine
Table of Contents
May 2010 Issue Features
The Sustainability Imperative
When You’ve Got to Cut Costs—Now
How to Stop Customers from Fixating on Price
Beating the Odds When You Launch a New Venture
The Globe: The Battle for Female Talent in Emerging Markets
How I Did It: Google’s CEO on the Enduring Lessons of a Quirky IPO
From the Editor: Staying Ahead of the Game
Spotlight
Spotlight on Leadership: The Next Generation
How to Keep Your Top Talent
The Leaders We Need Now
Mentoring Millennials
Idea Watch
Back to the City
The Visualization Trap
Blue Ocean vs. Five Forces
Need Speed? Slow Down
What We’re Watching in Green Business
Defend Your Research: Powerful People Are Better Liars
Vision Statement: Find the Real Power in Your Organization
Column: Block-by-Blockbuster Innovation
Column: Executive Pay: Time for CEOs to Take a Stand
Today on HBR
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COMMUNICATION
Stay on Message to Win Buy-In -
WORK-LIFE BALANCE
Detach Yourself from Your Work -
RESEARCH
The Persuasive Power of Uncertainty -
PRODUCT DEVELOPMENT
It's Not Just the Birds Who Might Get Angry