Rate cards
Online rate card
| Format | € CPM | Dimensions (px) | File Size (kB) | Example |
|---|---|---|---|---|
| Banner | 10 | 468 x 60 | 38 | Click here |
| Skyscraper | 13 | 120 x 600 | 38 | Click here |
| Island | 15 | 300 x 250 | 38 | Click here |
| Leaderboard | 15 | 728 x 90 | 38 | Click here |
| Half Page | 25 | 300 x 600 | 38 | Click here |
| Expandable Island | 20 | 300 x 600 > 300 x 600 | 38 | Click here |
| Expandable Banner | 15 | 468 x 60 > 468 x 200 | 38 | Click here |
| Expandable Skyscraper | 18 | 120 x 600 > 300 x 600 | 38 | Click here |
| Tile | 5 | 125 x 125 | 38 | Click here |
The Irish Times
Advertising rates ex VAT effective 1st January 2009
| Mono | 1 Colour | 4 Colour | |
|---|---|---|---|
| R.O.P. | |||
| Per scc | 66.50 | 73.00 | 83.25 |
| Full Page | 25,900.00 | 28,350.00 | 32,390.00 |
| Half Page | 13,250.00 | 14,490.00 | 16,550.00 |
| FINANCIAL PAGES | |||
| Per scc | 71.40 | 79.00 | 89.00 |
| Full Page | 27,750.00 | 30,715.00 | 34,600.00 |
| Half Page | 14,190.00 | 15,700.00 | 17,700.00 |
| SPECIAL POSITIONS | |||
| Front Solus (21x3 col) | 6,000.00 | 6,610.00 | 7,995.00 |
| Back Page Solus | |||
| (10x8 col or 20x4 col) | 6,600.00 | 7,245.00 | 8,575.00 |
| Back Page Semi-Solus | |||
| (21x2 col) | 3,465.00 | 3,810.00 | 4,560.00 |
| Title Corners | 740.00 | 815.00 | 955.00 |
| Special Reports per scc | 66.50 | 73.00 | 83.25 |
| TV Strip (5x8 col) | 2,660.00 | 2,920.00 | 3,330.00 |
| CLASSIFIED ADVERTISING | |||
| Display per scc | 66.50 | 73.00 | 83.25 |
| Semi-Display | 58.80 | ||
| Lineage (Trade) | 9.45 | ||
| Lineage (Private) | 6.60 | ||
| Personal Column | |||
| Back Page Guaranteed | 71.95 | ||
| Non-Guaranteed | 66.50 | ||
| Lineage | 26.25 | ||
| Appointments | |||
| Display per scc | 72.00 | 79.80 | 89.25 |
| Lineage per line | 10.00 | ||
| Full Page | 28,610.00 | 31,720.00 | 34,650.00 |
| Half Page | |||
| (26.5cmx8 col only) | 14,315.00 | 16,380.00 | 17,745.00 |
| Social & Personal per line | 14.90 | ||
| PROPERTY | |||
| Display per scc | 66.50 | 73.00 | 83.25 |
| Full Page | 25,900.00 | 28,350.00 | 32,390.00 |
| Half Page | 13,250.00 | 14,490.00 | 16,550.00 |
| Lineage | 9.45 | ||
| Regional | |||
| Display per scc | 50.50 | 55.55 | 63.75 |
| Lineage per line | 6.60 | ||
| Planning Applications | 14.70 |
Weekend magazine rates
Effective 1st January 2008
| Ex. VAT | Incl.VAT @ 21% | |
|---|---|---|
| Color | ||
| First Double Page Spread in Issue | 18,950.00 | 22,929.50 |
| Run of Magazine Double Page Spread | 17,125.00 | 20,721.25 |
| Outside Back Cover | 12,025.00 | 14,550.25 |
| First Right Hand Page Opposite Contents | 10,600.00 | 12,826.00 |
| 10,600.00 | 12,826.00 | |
| Page Run of Magazine | 9,580.00 | 11,591.80 |
| Half Page | 6,145.00 | 7,435.45 |
| Quarter Page | 3,835.00 | 4,640.35 |
| One Eight Page | 2,445.00 | 2,958.45 |
| TV Spot | 955.00 | 1,155.55 |
| MONO | ||
| Page Run of Magazine | 8,370.00 | 10,127.70 |
| Half Page | 5,410.00 | 6,546.10 |
| Quarter Page | 3,360.00 | 4,065.60 |
| One Eight Page | 2,100.00 | 2,541.00 |
Contact information
Please click here for full contact information
Conditions of acceptance
The Irish Times Limited reserves the right to decline, omit, suspend or alter any advertisement in any of its publications or to terminate any contract and will not be held responsible for any loss caused thereby. No liability is accepted for any loss caused thereby. No liability is accepted for any loss or damage caused by an error in the printing of any advertisement. No liability is accepted for any loss or damage alleged to arise through delay in forwarding replies to Box Numbers, however caused.
Code of advertising standards
The Irish Times Limited, is a member of the Advertising Standards Authority for Ireland, and all advertising placed with it is subject to the Authority's code of Advertising Standards.
Advertise
THE IRISH TIMESContact the advertising team on +353 1 675 8585 or email
Advertise on irishtimes.com
irishtimes.comTo Advertise on irishtimes.com, Contact Electric media sales at sales@electricmedia.ie or +353 1 2320900
Topline stats
26,125,949 page impressions per month.
2,314,196 unique users per month.
369,000 daily readers.
Beginner's guide to advertising
How to book an advert
Frequently asked questions