#117 Rupert Murdoch

The man who owns the news desperate to find ways to offset losses caused by declining ad market. Bought the Dow Jones news empire for $5.6 billion cash in 2007; sold 90% stake in the 113- year-old Dow Jones Industrial Average to CME Group for $675 million in February. Recently suggested he will soon charge for content on all his Web sites; considering Microsoft partnership that would pull content from Google. News Corp. rebounded in revenue and income in second quarter of fiscal 2010; quarterly revenue up 10% to $8.7 billion, profits $254 million. Australia-born tabloid titan inherited one newspaper at age 23. Oxford grad built media empire with Australian and U.S. papers, Fox film studio, conservative-leaning cable channel Fox News.