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AARP and Coupons.com have teamed up to help consumers save money and, at the same time, give back to those in need. The AARP Grocery Coupon Center powered by Coupons.com allows people of all ages to access coupons that will help them save on everyday items from dozens of leading brands.
Beginning today and continuing through the holiday season, for each coupon printed from the Grocery Coupon Center and redeemed by December 31, 2009, Coupons.com will donate five cents to the customer's choice of one of a selected number of AARP Foundation charitable initiatives. The AARP Foundation, AARP's affiliated charity, helps provide security, protection and empowerment for older persons in need.
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Coupon use in general has increased since the economic downturn began, however the growth in popularity of coupons has been particularly significant among AARP members. In fact, a 2008 Scarborough Research report found that more than 79 percent of AARP members reported using coupons for groceries at least once in the previous 12 months. The Grocery Coupon Center will make available as many as 100 or more valuable coupons at any given time, with an average savings of more than one dollar per coupon.
Users of the Grocery Coupon Center can choose to direct donations to one of nine AARP Foundation initiatives
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