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Executive Team

Who We Are

Funding and Financial Overview

In FY08, with increased income from operations, a healthy balance sheet and continued revenue source diversification, WWF directed over $160 million to conservation.

Operating revenues grew to $196.5 million, a 22 percent increase over the FY07 total of $160.8 million. This growth was made possible through the contributions of our many valued supporters. We received $85.7 million from our members and donors, $26.1 million in government awards, $19.3 million from foundations, $14.6 million from other WWF Network organizations, $10.1 million from corporations, and $40.7 million in other revenues, including in-kind contributions of media and equipment important to advancing our work. 

Our continued commitment to generating strong year-over-year revenue increases, and to directing those increases to programmatic activities, is compelled by the urgent need for change in the global forces and places that are the focus of our conservation strategy. We are grateful that our supporters share our sense of urgency. 

We continue to hold mission support activities to a healthy level, providing a solid base for continued programmatic growth. As a result, 82 percent of total spending this past fiscal year was directed to worldwide conservation activities.

While our FY08 results are positive, the near-term outlook is less clear given the uncertain economic climate. In past periods of economic volatility, our donors have recognized the urgency of achieving our goals and have continued to provide the necessary resources and support to sustain our work. We are optimistic this trend will continue.

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Where In The World?

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WWF's Vision


President and CEO Carter Roberts sets the vision for WWF, to save a planet, a world of life.

Read more about Carter and his vision for WWF.

An organization based on trust


Chairman of the Board Bruce Babbitt holds WWF accountable for best practices in governance, accountability and trans-
parency at all levels of the organization.

Read more about WWF and governance.

How Our Funds Support Conservation

82 percent of WWF's spending is directed to worldwide conservation activities

Read more

Deep History in Conservation

Since 1961, WWF has been achieving results in conservation around the globe

Read WWF's history

Experts in Conservation


As director of TRAFFIC North America, a regional office of the world's largest international wildlife trade monitoring program, Crawford Allan works to combat the illegal trade in wildlife and minimize negative impacts from legal trade.

Meet WWF's experts

Take Action

Take action through WWF's Conservation Action Network, where you can speak out for wildlife and wild places around the globe.

Read more