Who and what is TrueLocal exactly?
In a nutshell, TrueLocal is an online directory of Australian businesses. We now have over 5.4 million searches per month and are continually growing1.
What makes us different than other online business directories? A number of things, actually, how about these for starters:
- Search results are listed by relevance and location so users can always find precisely what they’re looking for.
- Ratings and reviews which lets users learn more about listed businesses and share their thoughts with other brilliant likeminded souls. It also lets advertisers keep up-to-date with what people are saying about their business and get referrals.
- You can find us on mobile phones. TrueLocal is available on 3 Mobile and Virgin Mobile and will be launching on Vodafone and Optus very soon.
- Being part of News Limited means our business listings appear free in Google Maps, Yahoo7! Local Search, Virgin Mobile, 3 Mobile, Navman, Virgin Broadband, and across 125 websites within the News Digital Media Network.
- TrueLocal is Australia’s fastest-growing online directory with over 5.4 million searches per month1.
Together these features add up to make TrueLocal a much more enjoyable and easier experience for customers, and a winning advertising proposition for businesses.
1 TrueLocal Search Tracker May 2008.
What’s the News Limited connection?
As you look around this website you’ll notice several references to News Limited. That’s because TrueLocal is owned by News Limited which, as you may know, is an Australian global media powerhouse that operates over 125 websites and newspapers.
This family connection gives TrueLocal access to over 8 million people per month1. News Limited publications include:
- Major metropolitan newspapers such as The Australian, Daily Telegraph, Courier Mail and Herald Sun
- Community newspapers like Cumberland, Leader, Quest and Messenger
- News Digital Media sites including news.com.au, CarsGuide, CareerOne, FoxSports, Realestate.com.au. and all of the community newspaper websites
1 Nielson Site Census May 2008.