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9780805851052

The Business of Culture: Strategic Perspectives on Entertainment and Media

by ;
  • ISBN13:

    9780805851052

  • ISBN10:

    0805851054

  • Edition: 1st
  • Format: Hardcover
  • Copyright: 7/19/2005
  • Publisher: Psychology Pres

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Summary

The business of culture is the business of designing, producing, distributing, and marketing cultural products. Even though it gives employment to millions, and is the main business of many large and small organizations, it is an area that is rarely studied from a strategic management perspective. This book addresses this void by examining a wide range of cultural industries--motion pictures, television, music, radio, and videogames--from such a perspective. The articles included in this book will be helpful to individuals who seek a better understanding of organizations and strategies in the entertainment and media sector. But it should also provide valuable insights to managers and entrepreneurs who operate in environments that share the creative uncertainty and performance ambiguity that characterize most cultural industries.

Table of Contents

Foreword ix
Arthur P. Brief
James P. Walsh
Preface xiii
Introduction 1(2)
Toward a Deeper Understanding of Cultural Industries
3(12)
Joseph Lampel
Jamal Shamsie
Theresa K. Lant
Observations on Research on Cultural Industries
15(8)
W. Richard Scott
Part I: The Process of Value Creation
23(48)
Conflicts Over Creative Control: Power Struggle on Prime Time Television
27(14)
Joann Keyton
faye l. smith
The Genius Behind the System: The Emergence of the Central Producer System in the Hollywood Motion Picture Industry
41(16)
Joseph Lampel
Maestro or Manager? Examining the Role of the Music Director in a Symphony Orchestra
57(14)
Mary Ann Glynn
Part II: The Challenge of Positioning
71(64)
Game Not Over: Competitive Dynamics in the Video Game Industry
75(30)
Melissa A. Schilling
Playing to Their Strengths: Strategies of Incumbent and Start-Up Firms in Web-Based Periodicals
105(14)
Alan B. Eisner
Quintus R. Jett
Helaine J. Korn
A Question of Timing: Strategies for Scheduling Television Shows
119(16)
Jamal Shamsie
Danny Miller
William Greene
Part III: The Nature of Markets
135(56)
Charting the Music Business: Billboard Magazine and the Development of the Commercial Music Field
139(16)
N. Anand
Are They Playing Our Song? Programming Strategies on Commercial Music Radio
155(22)
Jarl A. Ahlkvist
Robert Faulkner
Skating on Thin Ice: Confronting Knowledge Ambiguity in the U. S. Motion Picture Industry
177(14)
Jamal Shamsie
Part IV: The Role of Technology
191(48)
From Technology to Content: The Shift in Dominant Logic in the Early American Film Industry
195(10)
Candace Jones
From 78s to MP3s: The Embedded Impact of Technology in the Market for Prerecorded Music
205(22)
Timothy Dowd
Silicon Alley.com: Struggling for Legitimacy in New Media
227(12)
Theresa K. Lant
Patricia F. Hewlin
Part V: The Impact of Globalization
239(48)
Let the Children Play: Muppets in the Middle of the Middle East
243(20)
Joseph Lampel
Benson Honig
Surviving in the Shadow of Hollywood: A Study of the Australian Film Industry
263(12)
Wendy L. Guild
Mary L. Joyce
Uncertain Globalization: Evolutionary Scenarios for the Future Development of Cultural Industries
275(12)
Joseph Lampel
Jamal Shamsie
Conclusions
287(24)
Untangling the Complexities of Cultural Industries: Directions for Future Research
289(16)
Joseph Lampel
Jamal Shamsie
Theresa K. Lant
Promising and Neglected Types of Studies on Cultural Industries
305(6)
W. Richard Scott
Author Index 311(8)
Subject Index 319

Supplemental Materials

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